™#1
Custom Catering by Short Stop
St. Cloud, MN
65.6 Score—— Reviews
Local position: #1 of 15
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Caterer in St. Cloud, MN
This market was created from the customer's normalized search intent. Google discovery uses the intent-aware query; the published NextDoorScore score still uses the existing methodology.
Search captured: catering in st cloud mn
Listing names, ratings, and addresses shown for this comparison are from Google, refreshed when needed. SEOuP stores Place IDs and its own observations, not a permanent copy of Google listings. Observed search: “Caterer in St. Cloud, MN”.
Caterers in St. Cloud, MN — compared by Google rating, reviews & local visibility
Real competitive search intelligence benchmark for caterers providers in St. Cloud, MN. Evaluates observable local visibility, technical website health, service content depth, and customer reputation derived from actual NextDoorScore observations.
🏢 15 Providers Analyzed🎯 Market Median Score: 64.47/100⭐ Median Reviews: 96📡 529 Attributable Measurements
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City map view · St. Cloud, MN
These are the businesses in this comparison, placed on their real coordinates. Top comparison businesses stay labeled. Geographic position is location only — it is not a score.
15 mapped businesses shown.
Top 4 side by side
Observed Google position for this search. Individual quotes appear only when Google Places returned review text. Listing names, ratings, and addresses shown for this comparison are from Google, refreshed when needed. SEOuP stores Place IDs and its own observations, not a permanent copy of Google listings.
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#2
Sterling Catering & Events - St. Cloud
St. Cloud, MN
58.0 Score—— Reviews
Local position: #2 of 15
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#3
Lily's Wings Catering
St. Cloud, MN
81.8 Score—— Reviews
Local position: #3 of 15
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#4
RM BBQ Beast
St. Cloud, MN
74.5 Score—— Reviews
Local position: #4 of 15
Claim this businessView your private optimization opportunities.The rest of this comparison
| Rank | Business | Rating | Google listing quote | Local Pulse | |
|---|---|---|---|---|---|
| #5 | Nelson Bros. Cutting Edge Catering | — | — | Profile | |
| #6 | Urban Spoon Catering | — | — | Profile | |
| #7 | Dan's Catering Company LLC | — | — | Profile | |
| #8 | CH Professional | — | — | Profile | |
| #9 | Dolsie's Lunch Box Grille | — | — | Profile | |
| #10 | Chowgirls Catering | — | — | Profile | |
| #11 | Fork & Flair Catering and Event Planning | — | — | Profile | |
| #12 | Jules' Bistro | — | — | Profile | |
| #13 | Saint Cloud Catering | — | — | Profile | |
| #14 | Panera Bread | — | — | Profile | |
| #15 | Coyote Moon Grille | — | — | Profile |
Open NextDoorScore factor analysis for every listing
#1
Unrated(0 Google listing reviews)
65.58 / 100
Overall NextDoorScore Score
Observable digital search authority benchmark
Vs Market Median: +1.11 points
Market Position: 57.69th percentile
Local Visibility
100
+27.5 vs market median
Technical SEO
66.67
-16.66 vs market median
Content Coverage
0
-25 vs market median
Review Volume
0
+143 vs median (96)
Custom Catering by Short Stop was observed at position #1 for the "Caterer in St. Cloud, MN" search during SEOuP's September 29, 2026 observation.
Why This Business Differs Online
Custom Catering by Short Stop is 33.33 points above the measured market median for entity consistency (33.33 versus 0). Its content coverage score is 25 points below the measured market median (0 versus 25). Observed review volume is 239 versus a market median of 96; this is a volume comparison, not a service-quality assessment. First measured action: Answer relevant service questions missing from the sampled content.[1][2][3]
#2
Unrated(0 Google listing reviews)
58.01 / 100
Overall NextDoorScore Score
Observable digital search authority benchmark
Vs Market Median: -6.46 points
Market Position: 26.92th percentile
Local Visibility
97.5
+25 vs market median
Technical SEO
50
-33.33 vs market median
Content Coverage
25
0 vs market median
Review Volume
0
-89 vs median (96)
Sterling Catering & Events - St. Cloud was observed at position #2 for the "Caterer in St. Cloud, MN" search during SEOuP's September 29, 2026 observation. 1 business appeared above it in that same observation.
Why This Business Differs Online
Sterling Catering & Events - St. Cloud is 25 points above the measured market median for local visibility (97.5 versus 72.5). Its technical seo score is 33.33 points below the measured market median (50 versus 83.33). Observed review volume is 7 versus a market median of 96; this is a volume comparison, not a service-quality assessment. First measured action: Review missing canonical tags on sampled pages.[1][2][3]
81.75 / 100
Overall NextDoorScore Score
Observable digital search authority benchmark
Vs Market Median: +17.28 points
Market Position: 88.46th percentile
Local Visibility
90
+17.5 vs market median
Technical SEO
100
+16.67 vs market median
Content Coverage
75
+50 vs market median
Review Volume
0
-87 vs median (96)
Lily's Wings Catering was observed at position #3 for the "Caterer in St. Cloud, MN" search during SEOuP's September 29, 2026 observation. 2 businesses appeared above it in that same observation.
Why This Business Differs Online
Lily's Wings Catering is 50 points above the measured market median for content coverage (75 versus 25). Its reviews score is 15 points below the measured market median (66.67 versus 81.67). Observed review volume is 9 versus a market median of 96; this is a volume comparison, not a service-quality assessment. First measured action: Review the public review-volume gap relative to this market.[1][2][3]
74.46 / 100
Overall NextDoorScore Score
Observable digital search authority benchmark
Vs Market Median: +9.99 points
Market Position: 80.77th percentile
Local Visibility
92.5
+20 vs market median
Technical SEO
83.33
0 vs market median
Content Coverage
75
+50 vs market median
Review Volume
0
+120 vs median (96)
Largest Observed Gap
No major trailing factors observed
RM BBQ Beast was observed at position #4 for the "Caterer in St. Cloud, MN" search during SEOuP's September 29, 2026 observation. 3 businesses appeared above it in that same observation.
Why This Business Differs Online
RM BBQ Beast is 50 points above the measured market median for content coverage (75 versus 25). Observed review volume is 216 versus a market median of 96; this is a volume comparison, not a service-quality assessment. First measured action: Add accessible business contact information.[1][2][3]
#5
Unrated(0 Google listing reviews)
62.81 / 100
Overall NextDoorScore Score
Observable digital search authority benchmark
Vs Market Median: -1.66 points
Market Position: 42.31th percentile
Local Visibility
80
+7.5 vs market median
Technical SEO
83.33
0 vs market median
Content Coverage
0
-25 vs market median
Review Volume
0
-82 vs median (96)
Nelson Bros. Cutting Edge Catering was observed at position #5 for the "Caterer in St. Cloud, MN" search during SEOuP's September 29, 2026 observation. 4 businesses appeared above it in that same observation.
Why This Business Differs Online
Nelson Bros. Cutting Edge Catering is 33.33 points above the measured market median for entity consistency (33.33 versus 0). Its content coverage score is 25 points below the measured market median (0 versus 25). Observed review volume is 14 versus a market median of 96; this is a volume comparison, not a service-quality assessment. First measured action: Answer relevant service questions missing from the sampled content.[1][2][3]
Local Visibility
75
+2.5 vs market median
Technical SEO
Insufficient data
Insufficient data vs market median
Content Coverage
Insufficient data
Insufficient data vs market median
Review Volume
0
-95 vs median (96)
Urban Spoon Catering was observed at position #6 for the "Caterer in St. Cloud, MN" search during SEOuP's September 29, 2026 observation. 5 businesses appeared above it in that same observation.
Why This Business Differs Online
Urban Spoon Catering is 2.5 points above the measured market median for local visibility (75 versus 72.5). Its reviews score is 26.65 points below the measured market median (55.02 versus 81.67). Observed review volume is 1 versus a market median of 96; this is a volume comparison, not a service-quality assessment. First measured action: Review the public review-volume gap relative to this market.[1][2][3]
68.27 / 100
Overall NextDoorScore Score
Observable digital search authority benchmark
Vs Market Median: +3.8 points
Market Position: 65.38th percentile
Local Visibility
70
-2.5 vs market median
Technical SEO
83.33
0 vs market median
Content Coverage
25
0 vs market median
Review Volume
0
-57 vs median (96)
Dan's Catering Company LLC was observed at position #7 for the "Caterer in St. Cloud, MN" search during SEOuP's September 29, 2026 observation. 6 businesses appeared above it in that same observation.
Why This Business Differs Online
Dan's Catering Company LLC is 50 points above the measured market median for entity consistency (50 versus 0). Its reviews score is 5.97 points below the measured market median (75.7 versus 81.67). Observed review volume is 39 versus a market median of 96; this is a volume comparison, not a service-quality assessment. First measured action: Review the public review-volume gap relative to this market.[1][2][3]
43.65 / 100
Overall NextDoorScore Score
Observable digital search authority benchmark
Vs Market Median: -20.82 points
Market Position: 3.85th percentile
Local Visibility
65
-7.5 vs market median
Technical SEO
33.33
-50 vs market median
Content Coverage
0
-25 vs market median
Review Volume
0
-79 vs median (96)
Strongest Observed Advantage
Balanced with market baselines
CH Professional was observed at position #8 for the "Caterer in St. Cloud, MN" search during SEOuP's September 29, 2026 observation. 7 businesses appeared above it in that same observation.
Why This Business Differs Online
CH Professional's technical seo score is 50 points below the measured market median (33.33 versus 83.33). Observed review volume is 17 versus a market median of 96; this is a volume comparison, not a service-quality assessment. First measured action: Review missing canonical tags on sampled pages.[1][2][3]
83.98 / 100
Overall NextDoorScore Score
Observable digital search authority benchmark
Vs Market Median: +19.51 points
Market Position: 96.15th percentile
Local Visibility
80
+7.5 vs market median
Technical SEO
100
+16.67 vs market median
Content Coverage
50
+25 vs market median
Review Volume
0
+551 vs median (96)
Largest Observed Gap
No major trailing factors observed
Dolsie's Lunch Box Grille was observed at position #9 for the "Caterer in St. Cloud, MN" search during SEOuP's September 29, 2026 observation. 8 businesses appeared above it in that same observation.
Why This Business Differs Online
Dolsie's Lunch Box Grille is 75 points above the measured market median for entity consistency (75 versus 0). Observed review volume is 647 versus a market median of 96; this is a volume comparison, not a service-quality assessment. First measured action: Add accessible business contact information.[1][2][3]
59.41 / 100
Overall NextDoorScore Score
Observable digital search authority benchmark
Vs Market Median: -5.06 points
Market Position: 34.62th percentile
Local Visibility
55
-17.5 vs market median
Technical SEO
83.33
0 vs market median
Content Coverage
25
0 vs market median
Review Volume
0
+111 vs median (96)
Chowgirls Catering was observed at position #10 for the "Caterer in St. Cloud, MN" search during SEOuP's September 29, 2026 observation. 9 businesses appeared above it in that same observation.
Why This Business Differs Online
Chowgirls Catering is 4.96 points above the measured market median for reviews (86.63 versus 81.67). Its local visibility score is 17.5 points below the measured market median (55 versus 72.5). Observed review volume is 207 versus a market median of 96; this is a volume comparison, not a service-quality assessment. First measured action: Review the measured local-search visibility gap.[1][2][3]
#11
Unrated(0 Google listing reviews)
57.73 / 100
Overall NextDoorScore Score
Observable digital search authority benchmark
Vs Market Median: -6.74 points
Market Position: 19.23th percentile
Local Visibility
50
-22.5 vs market median
Technical SEO
83.33
0 vs market median
Content Coverage
25
0 vs market median
Review Volume
0
0 vs median (96)
Fork & Flair Catering and Event Planning was observed at position #11 for the "Caterer in St. Cloud, MN" search during SEOuP's September 29, 2026 observation. 10 businesses appeared above it in that same observation.
Why This Business Differs Online
Fork & Flair Catering and Event Planning is 0.44 points above the measured market median for reviews (82.11 versus 81.67). Its local visibility score is 22.5 points below the measured market median (50 versus 72.5). First measured action: Review the measured local-search visibility gap.[1][2][3]
64.47 / 100
Overall NextDoorScore Score
Observable digital search authority benchmark
Vs Market Median: 0 points
Market Position: 50th percentile
Local Visibility
72.5
0 vs market median
Technical SEO
83.33
0 vs market median
Content Coverage
25
0 vs market median
Review Volume
0
+907 vs median (96)
Largest Observed Gap
No major trailing factors observed
Jules' Bistro was observed at position #12 for the "Caterer in St. Cloud, MN" search during SEOuP's September 29, 2026 observation. 11 businesses appeared above it in that same observation.
- #1 Custom Catering by Short Stop
- #2 Sterling Catering & Events - St. Cloud
- #3 Lily's Wings Catering
- #4 RM BBQ Beast
- #5 Nelson Bros. Cutting Edge Catering
- #6 Urban Spoon Catering
- #7 Dan's Catering Company LLC
- #8 CH Professional
- #9 Dolsie's Lunch Box Grille
- #10 Chowgirls Catering
- #11 Fork & Flair Catering and Event Planning
Why This Business Differs Online
Jules' Bistro is 15.33 points above the measured market median for reviews (97 versus 81.67). Observed review volume is 1003 versus a market median of 96; this is a volume comparison, not a service-quality assessment. First measured action: Add accessible business contact information.[1][2][3]
Local Visibility
70
-2.5 vs market median
Technical SEO
Insufficient data
Insufficient data vs market median
Content Coverage
Insufficient data
Insufficient data vs market median
Review Volume
0
-96 vs median (96)
Strongest Observed Advantage
Balanced with market baselines
Saint Cloud Catering was observed at position #13 for the "Caterer in St. Cloud, MN" search during SEOuP's September 29, 2026 observation. 12 businesses appeared above it in that same observation.
- #1 Custom Catering by Short Stop
- #2 Sterling Catering & Events - St. Cloud
- #3 Lily's Wings Catering
- #4 RM BBQ Beast
- #5 Nelson Bros. Cutting Edge Catering
- #6 Urban Spoon Catering
- #7 Dan's Catering Company LLC
- #8 CH Professional
- #9 Dolsie's Lunch Box Grille
- #10 Chowgirls Catering
- #11 Fork & Flair Catering and Event Planning
- #12 Jules' Bistro
Why This Business Differs Online
Saint Cloud Catering's reviews score is 81.67 points below the measured market median (0 versus 81.67). Observed review volume is 0 versus a market median of 96; this is a volume comparison, not a service-quality assessment. First measured action: Review the public review-volume gap relative to this market.[1][2][3]
55.33 / 100
Overall NextDoorScore Score
Observable digital search authority benchmark
Vs Market Median: -9.14 points
Market Position: 11.54th percentile
Local Visibility
67.5
-5 vs market median
Technical SEO
66.67
-16.66 vs market median
Content Coverage
0
-25 vs market median
Review Volume
0
+1,170 vs median (96)
Panera Bread was observed at position #14 for the "Caterer in St. Cloud, MN" search during SEOuP's September 29, 2026 observation. 13 businesses appeared above it in that same observation.
- #1 Custom Catering by Short Stop
- #2 Sterling Catering & Events - St. Cloud
- #3 Lily's Wings Catering
- #4 RM BBQ Beast
- #5 Nelson Bros. Cutting Edge Catering
- #6 Urban Spoon Catering
- #7 Dan's Catering Company LLC
- #8 CH Professional
- #9 Dolsie's Lunch Box Grille
- #10 Chowgirls Catering
- #11 Fork & Flair Catering and Event Planning
- #12 Jules' Bistro
- #13 Saint Cloud Catering
Why This Business Differs Online
Panera Bread is 8.33 points above the measured market median for reviews (90 versus 81.67). Its content coverage score is 25 points below the measured market median (0 versus 25). Observed review volume is 1266 versus a market median of 96; this is a volume comparison, not a service-quality assessment. First measured action: Answer relevant service questions missing from the sampled content.[1][2][3]
69.9 / 100
Overall NextDoorScore Score
Observable digital search authority benchmark
Vs Market Median: +5.43 points
Market Position: 73.08th percentile
Local Visibility
65
-7.5 vs market median
Technical SEO
100
+16.67 vs market median
Content Coverage
25
0 vs market median
Review Volume
0
+1,008 vs median (96)
Coyote Moon Grille was observed at position #15 for the "Caterer in St. Cloud, MN" search during SEOuP's September 29, 2026 observation. 14 businesses appeared above it in that same observation.
- #1 Custom Catering by Short Stop
- #2 Sterling Catering & Events - St. Cloud
- #3 Lily's Wings Catering
- #4 RM BBQ Beast
- #5 Nelson Bros. Cutting Edge Catering
- #6 Urban Spoon Catering
- #7 Dan's Catering Company LLC
- #8 CH Professional
- #9 Dolsie's Lunch Box Grille
- #10 Chowgirls Catering
- #11 Fork & Flair Catering and Event Planning
- #12 Jules' Bistro
- #13 Saint Cloud Catering
- #14 Panera Bread
Why This Business Differs Online
Coyote Moon Grille is 25 points above the measured market median for entity consistency (25 versus 0). Its local visibility score is 7.5 points below the measured market median (65 versus 72.5). Observed review volume is 1104 versus a market median of 96; this is a volume comparison, not a service-quality assessment. First measured action: Review the measured local-search visibility gap.[1][2][3]
Who Has the Advantage? Factor Leaderboards
Independent rankings for each measured search factor within this snapshot. Ranks reflect observable digital data, not an endorsement.
Highest Observed Local Visibility Scores
Market Median: 72.5 · Average: 75.33 · Range: 50–100 (15 measured)
92.5
80
80
72.5
70
70
67.5
65
65
Service × Location Content Detection Matrix
Observed coverage of essential service and location content on sampled official websites.
| Detected Content Check | Nelson Bros. Cutting Edge Catering | Dolsie's Lunch Box Grille | Urban Spoon Catering | Fork & Flair Catering and Event Planning | Coyote Moon Grille | Sterling Catering & Events - St. Cloud | Lily's Wings Catering | Chowgirls Catering | Jules' Bistro | Custom Catering by Short Stop | CH Professional | RM BBQ Beast | Dan's Catering Company LLC | Saint Cloud Catering | Panera Bread |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Service content 13 measured | ✗ Not detected[1] | ✗ Not detected[1] | — | ✓ Detected[1] | ✗ Not detected[1] | ✗ Not detected[1] | ✓ Detected[1] | ✗ Not detected[1] | ✗ Not detected[1] | ✗ Not detected[1] | ✗ Not detected[1] | ✓ Detected[1] | ✓ Detected[1] | — | ✗ Not detected[1] |
| Location content 13 measured | ✗ Not detected[1] | ✓ Detected[1] | — | ✗ Not detected[1] | ✓ Detected[1] | ✓ Detected[1] | ✓ Detected[1] | ✗ Not detected[1] | ✓ Detected[1] | ✗ Not detected[1] | ✗ Not detected[1] | ✓ Detected[1] | ✗ Not detected[1] | — | ✗ Not detected[1] |
| Service and location coverage 13 measured | ✗ Not detected[1] | ✗ Not detected[1] | — | ✗ Not detected[1] | ✗ Not detected[1] | ✗ Not detected[1] | ✓ Detected[1] | ✗ Not detected[1] | ✗ Not detected[1] | ✗ Not detected[1] | ✗ Not detected[1] | ✓ Detected[1] | ✗ Not detected[1] | — | ✗ Not detected[1] |
| Relevant FAQs 13 measured | ✗ Not detected[1] | ✓ Detected[1] | — | ✗ Not detected[1] | ✗ Not detected[1] | ✗ Not detected[1] | ✗ Not detected[1] | ✓ Detected[1] | ✗ Not detected[1] | ✗ Not detected[1] | ✗ Not detected[1] | ✗ Not detected[1] | ✗ Not detected[1] | — | ✗ Not detected[1] |
Snapshot Provenance & Methodology Disclosure
Snapshot ID: 4d30cc3e-a01e-4225-a8ef-20c7820f21b0 · Scoring Cutoff (asOf): 2026-09-29 01:15 UTC · Published: 2026-09-29 01:15 UTC · Methodology Version: 1.1.0
This comparison is a published, immutable snapshot. Scores evaluate observable digital search signals (local visibility, website accessibility, service content, and reviews) and do not evaluate physical craftsmanship, licensing, or safety.
View Full Methodology Weights & Scoring Rules
Methodology Factor Weights:
- Local Visibility (20%): Verified local-search position and explicitly observed category, location, and service-area relevance.
- Local Profile (15%): Measured completeness of public local-profile information.
- Reviews (15%): Observed public rating, review volume, and review recency when measured.
- Technical SEO (20%): Explicitly measured website accessibility, metadata, indexability, and technical checks.
- Content Coverage (15%): Detected relevant service, local, and supporting content within the sampled website.
- Entity Consistency (15%): Explicit cross-source consistency checks and detected business identity information.
Scoring Rules:
- Scores describe observable digital signals, not workmanship, customer service, licensing, safety, or business quality.
- Each factor is the arithmetic mean of its measured signals on a 0–100 scale. Signal coverage is shown separately; absent or unavailable signals are never zeroes.
- The overall score is the weighted mean of all six factors and is unavailable until every factor has at least one measured signal. Factor coverage can differ across businesses.
- Only attributable observations at or before the fixed asOf date, no more than 90 days old, and not expired at asOf are scored. The latest observation for a signal controls its availability.
- Boolean checks score 100 for true and 0 for false. Rating scores rating / 5 × 100. Review volume scores min(100, log10(count + 1) / 3 × 100), a disclosed saturation benchmark of 999 reviews, not a quality assessment.
- Review recency scores exp(-days / 180) × 100. Verified local-search rank scores max(0, 1 - (rank - 1) / 20) × 100; discovery-list order is never a search rank.
- Measured percentages are used directly. Broken-link count scores 100 only for an explicitly measured zero, otherwise 0. Scores and statistics round to two decimals.
- Market statistics exclude unavailable values. Midrank percentile = 100 × (number below + half the number tied) / measured sample size; an all-tied sample is at the 50th percentile.
- Opportunities describe measured gaps, not estimated traffic or revenue. Missing observations never create an opportunity. Raw observations, source references, and dates remain visible.
- Observed Google position is the 1-based order returned by the configured Google Places text search for a specific query, location, and observation time. It is not a universal or permanent Google rank. SEOuP stores Place IDs and its own audit observations; Google listing fields are a short-lived display cache with required attribution.