This market was created from the customer's normalized search intent. Google discovery uses the intent-aware query; the published NextDoorScore score still uses the existing methodology.
Search captured: handyman in st cloud mn
Listing names, ratings, and addresses shown for this comparison are from Google, refreshed when needed. SEOuP stores Place IDs and its own observations, not a permanent copy of Google listings. Observed search: βHandyman in St. Cloud, MNβ.
Handymen in St. Cloud, MN β compared by Google rating, reviews & local visibility
Real competitive search intelligence benchmark for handymen providers in St. Cloud, MN. Evaluates observable local visibility, technical website health, service content depth, and customer reputation derived from actual NextDoorScore observations.
π’ 13 Providers Analyzedπ― Market Median Score: 71.25/100β Median Reviews: 7π‘ 395 Attributable Measurements
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City map view Β· St. Cloud, MN
These are the businesses in this comparison, placed on their real coordinates. Top comparison businesses stay labeled. Geographic position is location only β it is not a score.
Marker Legend
Top comparison businesses
Other businesses
3Clustered businesses
Mapped businesses: 11
Unmapped businesses: 2
Labels show comparison position, not a new score. Geographic position is location only.
11 mapped businesses shown Β· 2 unmapped.
Top 4 side by side
Observed Google position for this search. Individual quotes appear only when Google Places returned review text. Listing names, ratings, and addresses shown for this comparison are from Google, refreshed when needed. SEOuP stores Place IDs and its own observations, not a permanent copy of Google listings.
Content Coverage: +50 above market median (75 vs 25)[1][2]
Largest Observed Gap
Technical SEO: -8.34 below market median (83.33 vs 91.67)[1][2]
Handyman's Inc was observed at position #1 for the "Handyman in St. Cloud, MN" search during SEOuP's September 26, 2026 observation.
Why This Business Differs Online
Handyman's Inc is 50 points above the measured market median for content coverage (75 versus 25). Its technical seo score is 8.34 points below the measured market median (83.33 versus 91.67). Observed review volume is 291 versus a market median of 7; this is a volume comparison, not a service-quality assessment. First measured action: Add clear primary headings on sampled pages.[1][2][3]
Largest Observable Opportunity: Add clear primary headings on sampled pages[1][2]
Content Coverage: +50 above market median (75 vs 25)[1][2]
Largest Observed Gap
No major trailing factors observed
Fix It Daddy was observed at position #2 for the "Handyman in St. Cloud, MN" search during SEOuP's September 26, 2026 observation. 1 business appeared above it in that same observation.
Fix It Daddy is 50 points above the measured market median for content coverage (75 versus 25). Observed review volume is 87 versus a market median of 7; this is a volume comparison, not a service-quality assessment. First measured action: Add accessible business contact information.[1][2][3]
Largest Observable Opportunity: Add accessible business contact information[1][2]
Content Coverage: +50 above market median (75 vs 25)[1][2]
Largest Observed Gap
No major trailing factors observed
Central Minnesota Repair & Restoration was observed at position #3 for the "Handyman in St. Cloud, MN" search during SEOuP's September 26, 2026 observation. 2 businesses appeared above it in that same observation.
Central Minnesota Repair & Restoration is 50 points above the measured market median for content coverage (75 versus 25). First measured action: Add accessible business contact information.[1][2][3]
Largest Observable Opportunity: Add accessible business contact information[1][2]
Local Visibility: +2.5 above market median (85 vs 82.5)[1][2]
Largest Observed Gap
Technical SEO: -58.34 below market median (33.33 vs 91.67)[1][2]
Saint Cloud Maintenance LLC was observed at position #4 for the "Handyman in St. Cloud, MN" search during SEOuP's September 26, 2026 observation. 3 businesses appeared above it in that same observation.
Saint Cloud Maintenance LLC is 2.5 points above the measured market median for local visibility (85 versus 82.5). Its technical seo score is 58.34 points below the measured market median (33.33 versus 91.67). Observed review volume is 8 versus a market median of 7; this is a volume comparison, not a service-quality assessment. First measured action: Review missing canonical tags on sampled pages.[1][2][3]
Largest Observable Opportunity: Review missing canonical tags on sampled pages[1][2]
Technical SEO: +8.33 above market median (100 vs 91.67)[1][2]
Largest Observed Gap
No major trailing factors observed
Handyman 2 Your Rescue was observed at position #5 for the "Handyman in St. Cloud, MN" search during SEOuP's September 26, 2026 observation. 4 businesses appeared above it in that same observation.
Handyman 2 Your Rescue is 8.33 points above the measured market median for technical seo (100 versus 91.67). Observed review volume is 15 versus a market median of 7; this is a volume comparison, not a service-quality assessment. First measured action: Add accessible business contact information.[1][2][3]
Largest Observable Opportunity: Add accessible business contact information[1][2]
Local Visibility: +5 above market median (87.5 vs 82.5)[1][2]
Largest Observed Gap
Reviews: -10.38 below market median (49.65 vs 60.03)[1][2]
Unlimited Handyman & Construction Services was observed at position #6 for the "Handyman in St. Cloud, MN" search during SEOuP's September 26, 2026 observation. 5 businesses appeared above it in that same observation.
Unlimited Handyman & Construction Services is 5 points above the measured market median for local visibility (87.5 versus 82.5). Its reviews score is 10.38 points below the measured market median (49.65 versus 60.03). Observed review volume is 4 versus a market median of 7; this is a volume comparison, not a service-quality assessment. First measured action: Review the public review-volume gap relative to this market.[1][2][3]
Largest Observable Opportunity: Review the public review-volume gap relative to this market[1][2]
Local Profile: -33.33 below market median (66.67 vs 100)[1][2]
JANE OF ALL TRADES was observed at position #7 for the "Handyman in St. Cloud, MN" search during SEOuP's September 26, 2026 observation. 6 businesses appeared above it in that same observation.
JANE OF ALL TRADES's local profile score is 33.33 points below the measured market median (66.67 versus 100). Observed review volume is 5 versus a market median of 7; this is a volume comparison, not a service-quality assessment. First measured action: Connect the official website to the local profile.[1][2][3]
Largest Observable Opportunity: Connect the official website to the local profile[1][2]
Local Profile: -66.67 below market median (33.33 vs 100)[1][2]
HandyMatt Services was observed at position #8 for the "Handyman in St. Cloud, MN" search during SEOuP's September 26, 2026 observation. 7 businesses appeared above it in that same observation.
HandyMatt Services's local profile score is 66.67 points below the measured market median (33.33 versus 100). Observed review volume is 2 versus a market median of 7; this is a volume comparison, not a service-quality assessment. First measured action: Add current contact information to the local profile.[1][2][3]
Largest Observable Opportunity: Add current contact information to the local profile[1][2]
Technical SEO: -41.67 below market median (50 vs 91.67)[1][2]
Wade Works LLC was observed at position #9 for the "Handyman in St. Cloud, MN" search during SEOuP's September 26, 2026 observation. 8 businesses appeared above it in that same observation.
Wade Works LLC's technical seo score is 41.67 points below the measured market median (50 versus 91.67). Observed review volume is 1 versus a market median of 7; this is a volume comparison, not a service-quality assessment. First measured action: Add clear primary headings on sampled pages.[1][2][3]
Largest Observable Opportunity: Add clear primary headings on sampled pages[1][2]
Entity Consistency: +25 above market median (50 vs 25)[1][2]
Largest Observed Gap
Local Visibility: -5 below market median (77.5 vs 82.5)[1][2]
VanVleet Construction was observed at position #10 for the "Handyman in St. Cloud, MN" search during SEOuP's September 26, 2026 observation. 9 businesses appeared above it in that same observation.
VanVleet Construction is 25 points above the measured market median for entity consistency (50 versus 25). Its local visibility score is 5 points below the measured market median (77.5 versus 82.5). Observed review volume is 26 versus a market median of 7; this is a volume comparison, not a service-quality assessment. First measured action: Review the measured local-search visibility gap.[1][2][3]
Largest Observable Opportunity: Review the measured local-search visibility gap[1][2]
Local Visibility: -7.5 below market median (75 vs 82.5)[1][2]
Jitterbug Home Services, Inc was observed at position #11 for the "Handyman in St. Cloud, MN" search during SEOuP's September 26, 2026 observation. 10 businesses appeared above it in that same observation.
Jitterbug Home Services, Inc's local visibility score is 7.5 points below the measured market median (75 versus 82.5). Observed review volume is 8 versus a market median of 7; this is a volume comparison, not a service-quality assessment. First measured action: Review the measured local-search visibility gap.[1][2][3]
Largest Observable Opportunity: Review the measured local-search visibility gap[1][2]
Reviews: -35.01 below market median (25.02 vs 60.03)[1][2]
Ace of Trades was observed at position #12 for the "Handyman in St. Cloud, MN" search during SEOuP's September 26, 2026 observation. 11 businesses appeared above it in that same observation.
Ace of Trades's reviews score is 35.01 points below the measured market median (25.02 versus 60.03). Observed review volume is 1 versus a market median of 7; this is a volume comparison, not a service-quality assessment. First measured action: Review the public review-volume gap relative to this market.[1][2][3]
Largest Observable Opportunity: Review the public review-volume gap relative to this market[1][2]
Entity Consistency: +8.33 above market median (33.33 vs 25)[1][2]
Largest Observed Gap
Local Visibility: -42.5 below market median (40 vs 82.5)[1][2]
HomeMattersMN was observed at position #13 for the "Handyman in St. Cloud, MN" search during SEOuP's September 26, 2026 observation. 12 businesses appeared above it in that same observation.
HomeMattersMN is 8.33 points above the measured market median for entity consistency (33.33 versus 25). Its local visibility score is 42.5 points below the measured market median (40 versus 82.5). Observed review volume is 3 versus a market median of 7; this is a volume comparison, not a service-quality assessment. First measured action: Review the measured local-search visibility gap.[1][2][3]
Largest Observable Opportunity: Review the measured local-search visibility gap[1][2]
Who Has the Advantage? Factor Leaderboards
Independent rankings for each measured search factor within this snapshot. Ranks reflect observable digital data, not an endorsement.
Snapshot ID: aa5ecf86-8c3d-4a41-9b7c-69ec47c1c36d Β· Scoring Cutoff (asOf): 2026-09-26 22:42 UTC Β· Published: 2026-09-26 22:42 UTC Β· Methodology Version: 1.1.0
This comparison is a published, immutable snapshot. Scores evaluate observable digital search signals (local visibility, website accessibility, service content, and reviews) and do not evaluate physical craftsmanship, licensing, or safety.
View Full Methodology Weights & Scoring Rules
Methodology Factor Weights:
Local Visibility (20%): Verified local-search position and explicitly observed category, location, and service-area relevance.
Local Profile (15%): Measured completeness of public local-profile information.
Reviews (15%): Observed public rating, review volume, and review recency when measured.
Technical SEO (20%): Explicitly measured website accessibility, metadata, indexability, and technical checks.
Content Coverage (15%): Detected relevant service, local, and supporting content within the sampled website.
Entity Consistency (15%): Explicit cross-source consistency checks and detected business identity information.
Scoring Rules:
Scores describe observable digital signals, not workmanship, customer service, licensing, safety, or business quality.
Each factor is the arithmetic mean of its measured signals on a 0β100 scale. Signal coverage is shown separately; absent or unavailable signals are never zeroes.
The overall score is the weighted mean of all six factors and is unavailable until every factor has at least one measured signal. Factor coverage can differ across businesses.
Only attributable observations at or before the fixed asOf date, no more than 90 days old, and not expired at asOf are scored. The latest observation for a signal controls its availability.
Boolean checks score 100 for true and 0 for false. Rating scores rating / 5 Γ 100. Review volume scores min(100, log10(count + 1) / 3 Γ 100), a disclosed saturation benchmark of 999 reviews, not a quality assessment.
Review recency scores exp(-days / 180) Γ 100. Verified local-search rank scores max(0, 1 - (rank - 1) / 20) Γ 100; discovery-list order is never a search rank.
Measured percentages are used directly. Broken-link count scores 100 only for an explicitly measured zero, otherwise 0. Scores and statistics round to two decimals.
Market statistics exclude unavailable values. Midrank percentile = 100 Γ (number below + half the number tied) / measured sample size; an all-tied sample is at the 50th percentile.
Opportunities describe measured gaps, not estimated traffic or revenue. Missing observations never create an opportunity. Raw observations, source references, and dates remain visible.
Observed Google position is the 1-based order returned by the configured Google Places text search for a specific query, location, and observation time. It is not a universal or permanent Google rank. SEOuP stores Place IDs and its own audit observations; Google listing fields are a short-lived display cache with required attribution.