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Purpose-built comparison

Optometrist in St. Cloud, MN

This market was created from the customer's normalized search intent. Google discovery uses the intent-aware query; the published NextDoorScore score still uses the existing methodology.

Search captured: optometrist in st cloud mn

Listing names, ratings, and addresses shown for this comparison are from Google, refreshed when needed. SEOuP stores Place IDs and its own observations, not a permanent copy of Google listings. Observed search: “Optometrist in St. Cloud, MN”.

Optometrists in St. Cloud, MN — compared by Google rating, reviews & local visibility

Real competitive search intelligence benchmark for optometrists providers in St. Cloud, MN. Evaluates observable local visibility, technical website health, service content depth, and customer reputation derived from actual NextDoorScore observations.

🏢 19 Providers Analyzed🎯 Market Median Score: 66.29/100⭐ Median Reviews: 86📡 698 Attributable Measurements
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City map view · St. Cloud, MN

These are the businesses in this comparison, placed on their real coordinates. Top comparison businesses stay labeled. Geographic position is location only — it is not a score.

Marker Legend
Top comparison businesses
Other businesses
3Clustered businesses
Mapped businesses: 19
Labels show comparison position, not a new score. Geographic position is location only.
19 mapped businesses shown.

Top 4 side by side

Observed Google position for this search. Individual quotes appear only when Google Places returned review text. Listing names, ratings, and addresses shown for this comparison are from Google, refreshed when needed. SEOuP stores Place IDs and its own observations, not a permanent copy of Google listings.

The rest of this comparison

Open NextDoorScore factor analysis for every listing
77.21 / 100
Overall NextDoorScore Score
Observable digital search authority benchmark
Vs Market Median: +10.92 points
Market Position: 85.29th percentile
Local Visibility
100
+32.5 vs market median
Technical SEO
100
+16.67 vs market median
Content Coverage
25
0 vs market median
Review Volume
0
+281 vs median (86)
Strongest Observed Advantage
Local Visibility: +32.5 above market median (100 vs 67.5)[1][2]
Largest Observed Gap
No major trailing factors observed
Northway Eye Clinic & Contact Lens Center was observed at position #1 for the "Optometrist in St. Cloud, MN" search during SEOuP's September 29, 2026 observation.
Why This Business Differs Online

Northway Eye Clinic & Contact Lens Center is 32.5 points above the measured market median for local visibility (100 versus 67.5). Observed review volume is 367 versus a market median of 86; this is a volume comparison, not a service-quality assessment. First measured action: Add accessible business contact information.[1][2][3]

Largest Observable Opportunity: Add accessible business contact information[1][2]
73.04 / 100
Overall NextDoorScore Score
Observable digital search authority benchmark
Vs Market Median: +6.75 points
Market Position: 67.65th percentile
Local Visibility
95
+27.5 vs market median
Technical SEO
100
+16.67 vs market median
Content Coverage
0
-25 vs market median
Review Volume
0
+455 vs median (86)
Strongest Observed Advantage
Local Visibility: +27.5 above market median (95 vs 67.5)[1][2]
Largest Observed Gap
Content Coverage: -25 below market median (0 vs 25)[1][2]
Insight EyeCare - Waite Park was observed at position #2 for the "Optometrist in St. Cloud, MN" search during SEOuP's September 29, 2026 observation. 1 business appeared above it in that same observation.
  1. #1 Northway Eye Clinic & Contact Lens Center
Why This Business Differs Online

Insight EyeCare - Waite Park is 27.5 points above the measured market median for local visibility (95 versus 67.5). Its content coverage score is 25 points below the measured market median (0 versus 25). Observed review volume is 541 versus a market median of 86; this is a volume comparison, not a service-quality assessment. First measured action: Answer relevant service questions missing from the sampled content.[1][2][3]

Largest Observable Opportunity: Answer relevant service questions missing from the sampled content[1][2]
74.02 / 100
Overall NextDoorScore Score
Observable digital search authority benchmark
Vs Market Median: +7.73 points
Market Position: 73.53th percentile
Local Visibility
95
+27.5 vs market median
Technical SEO
83.33
0 vs market median
Content Coverage
50
+25 vs market median
Review Volume
0
0 vs median (86)
Strongest Observed Advantage
Local Visibility: +27.5 above market median (95 vs 67.5)[1][2]
Largest Observed Gap
Reviews: -2.85 below market median (72.33 vs 75.18)[1][2]
St. Cloud Eye Clinic PA was observed at position #3 for the "Optometrist in St. Cloud, MN" search during SEOuP's September 29, 2026 observation. 2 businesses appeared above it in that same observation.
  1. #1 Northway Eye Clinic & Contact Lens Center
  2. #2 Insight EyeCare - Waite Park
Why This Business Differs Online

St. Cloud Eye Clinic PA is 27.5 points above the measured market median for local visibility (95 versus 67.5). Its reviews score is 2.85 points below the measured market median (72.33 versus 75.18). First measured action: Review missing canonical tags on sampled pages.[1][2][3]

Largest Observable Opportunity: Review missing canonical tags on sampled pages[1][2]
#4
Unrated(0 Google listing reviews)
71.72 / 100
Overall NextDoorScore Score
Observable digital search authority benchmark
Vs Market Median: +5.43 points
Market Position: 61.76th percentile
Local Visibility
92.5
+25 vs market median
Technical SEO
66.67
-16.66 vs market median
Content Coverage
25
0 vs market median
Review Volume
0
+239 vs median (86)
Strongest Observed Advantage
Local Visibility: +25 above market median (92.5 vs 67.5)[1][2]
Largest Observed Gap
Technical SEO: -16.66 below market median (66.67 vs 83.33)[1][2]
LensCrafters was observed at position #4 for the "Optometrist in St. Cloud, MN" search during SEOuP's September 29, 2026 observation. 3 businesses appeared above it in that same observation.
  1. #1 Northway Eye Clinic & Contact Lens Center
  2. #2 Insight EyeCare - Waite Park
  3. #3 St. Cloud Eye Clinic PA
Why This Business Differs Online

LensCrafters is 25 points above the measured market median for local visibility (92.5 versus 67.5). Its technical seo score is 16.66 points below the measured market median (66.67 versus 83.33). Observed review volume is 325 versus a market median of 86; this is a volume comparison, not a service-quality assessment. First measured action: Add clear primary headings on sampled pages.[1][2][3]

Largest Observable Opportunity: Add clear primary headings on sampled pages[1][2]
84.78 / 100
Overall NextDoorScore Score
Observable digital search authority benchmark
Vs Market Median: +18.49 points
Market Position: 97.06th percentile
Local Visibility
90
+22.5 vs market median
Technical SEO
100
+16.67 vs market median
Content Coverage
75
+50 vs market median
Review Volume
0
+128 vs median (86)
Strongest Observed Advantage
Content Coverage: +50 above market median (75 vs 25)[1][2]
Largest Observed Gap
No major trailing factors observed
PineCone Vision Center - St. Cloud was observed at position #5 for the "Optometrist in St. Cloud, MN" search during SEOuP's September 29, 2026 observation. 4 businesses appeared above it in that same observation.
  1. #1 Northway Eye Clinic & Contact Lens Center
  2. #2 Insight EyeCare - Waite Park
  3. #3 St. Cloud Eye Clinic PA
  4. #4 LensCrafters
Why This Business Differs Online

PineCone Vision Center - St. Cloud is 50 points above the measured market median for content coverage (75 versus 25). Observed review volume is 214 versus a market median of 86; this is a volume comparison, not a service-quality assessment. First measured action: Add accessible business contact information.[1][2][3]

Largest Observable Opportunity: Add accessible business contact information[1][2]
74.57 / 100
Overall NextDoorScore Score
Observable digital search authority benchmark
Vs Market Median: +8.28 points
Market Position: 79.41th percentile
Local Visibility
87.5
+20 vs market median
Technical SEO
66.67
-16.66 vs market median
Content Coverage
25
0 vs market median
Review Volume
0
+384 vs median (86)
Strongest Observed Advantage
Entity Consistency: +41.67 above market median (75 vs 33.33)[1][2]
Largest Observed Gap
Technical SEO: -16.66 below market median (66.67 vs 83.33)[1][2]
Shopko Optical was observed at position #6 for the "Optometrist in St. Cloud, MN" search during SEOuP's September 29, 2026 observation. 5 businesses appeared above it in that same observation.
  1. #1 Northway Eye Clinic & Contact Lens Center
  2. #2 Insight EyeCare - Waite Park
  3. #3 St. Cloud Eye Clinic PA
  4. #4 LensCrafters
  5. #5 PineCone Vision Center - St. Cloud
Why This Business Differs Online

Shopko Optical is 41.67 points above the measured market median for entity consistency (75 versus 33.33). Its technical seo score is 16.66 points below the measured market median (66.67 versus 83.33). Observed review volume is 470 versus a market median of 86; this is a volume comparison, not a service-quality assessment. First measured action: Add clear primary headings on sampled pages.[1][2][3]

Largest Observable Opportunity: Add clear primary headings on sampled pages[1][2]
#7
Unrated(0 Google listing reviews)
46.61 / 100
Overall NextDoorScore Score
Observable digital search authority benchmark
Vs Market Median: -19.68 points
Market Position: 8.82th percentile
Local Visibility
85
+17.5 vs market median
Technical SEO
16.67
-66.66 vs market median
Content Coverage
0
-25 vs market median
Review Volume
0
+42 vs median (86)
Strongest Observed Advantage
Local Visibility: +17.5 above market median (85 vs 67.5)[1][2]
Largest Observed Gap
Technical SEO: -66.66 below market median (16.67 vs 83.33)[1][2]
Visionworks was observed at position #7 for the "Optometrist in St. Cloud, MN" search during SEOuP's September 29, 2026 observation. 6 businesses appeared above it in that same observation.
  1. #1 Northway Eye Clinic & Contact Lens Center
  2. #2 Insight EyeCare - Waite Park
  3. #3 St. Cloud Eye Clinic PA
  4. #4 LensCrafters
  5. #5 PineCone Vision Center - St. Cloud
  6. #6 Shopko Optical
Why This Business Differs Online

Visionworks is 17.5 points above the measured market median for local visibility (85 versus 67.5). Its technical seo score is 66.66 points below the measured market median (16.67 versus 83.33). Observed review volume is 128 versus a market median of 86; this is a volume comparison, not a service-quality assessment. First measured action: Review missing canonical tags on sampled pages.[1][2][3]

Largest Observable Opportunity: Review missing canonical tags on sampled pages[1][2]
56.97 / 100
Overall NextDoorScore Score
Observable digital search authority benchmark
Vs Market Median: -9.32 points
Market Position: 26.47th percentile
Local Visibility
80
+12.5 vs market median
Technical SEO
83.33
0 vs market median
Content Coverage
0
-25 vs market median
Review Volume
0
-39 vs median (86)
Strongest Observed Advantage
Local Visibility: +12.5 above market median (80 vs 67.5)[1][2]
Largest Observed Gap
Entity Consistency: -33.33 below market median (0 vs 33.33)[1][2]
Eye Associates of Central Minnesota was observed at position #9 for the "Optometrist in St. Cloud, MN" search during SEOuP's September 29, 2026 observation. 7 businesses appeared above it in that same observation.
  1. #1 Northway Eye Clinic & Contact Lens Center
  2. #2 Insight EyeCare - Waite Park
  3. #3 St. Cloud Eye Clinic PA
  4. #4 LensCrafters
  5. #5 PineCone Vision Center - St. Cloud
  6. #6 Shopko Optical
  7. #7 Visionworks
Why This Business Differs Online

Eye Associates of Central Minnesota is 12.5 points above the measured market median for local visibility (80 versus 67.5). Its entity consistency score is 33.33 points below the measured market median (0 versus 33.33). Observed review volume is 47 versus a market median of 86; this is a volume comparison, not a service-quality assessment. First measured action: Add accessible business contact information.[1][2][3]

Largest Observable Opportunity: Add accessible business contact information[1][2]
78.97 / 100
Overall NextDoorScore Score
Observable digital search authority benchmark
Vs Market Median: +12.68 points
Market Position: 91.18th percentile
Local Visibility
55
-12.5 vs market median
Technical SEO
100
+16.67 vs market median
Content Coverage
75
+50 vs market median
Review Volume
0
+758 vs median (86)
Strongest Observed Advantage
Content Coverage: +50 above market median (75 vs 25)[1][2]
Largest Observed Gap
Local Visibility: -12.5 below market median (55 vs 67.5)[1][2]
PineCone Vision Center - Sartell was observed at position #10 for the "Optometrist in St. Cloud, MN" search during SEOuP's September 29, 2026 observation. 8 businesses appeared above it in that same observation.
  1. #1 Northway Eye Clinic & Contact Lens Center
  2. #2 Insight EyeCare - Waite Park
  3. #3 St. Cloud Eye Clinic PA
  4. #4 LensCrafters
  5. #5 PineCone Vision Center - St. Cloud
  6. #6 Shopko Optical
  7. #7 Visionworks
  8. #9 Eye Associates of Central Minnesota
Why This Business Differs Online

PineCone Vision Center - Sartell is 50 points above the measured market median for content coverage (75 versus 25). Its local visibility score is 12.5 points below the measured market median (55 versus 67.5). Observed review volume is 844 versus a market median of 86; this is a volume comparison, not a service-quality assessment. First measured action: Review the measured local-search visibility gap.[1][2][3]

Largest Observable Opportunity: Review the measured local-search visibility gap[1][2]
57.9 / 100
Overall NextDoorScore Score
Observable digital search authority benchmark
Vs Market Median: -8.39 points
Market Position: 32.35th percentile
Local Visibility
50
-17.5 vs market median
Technical SEO
66.67
-16.66 vs market median
Content Coverage
25
0 vs market median
Review Volume
0
-55 vs median (86)
Strongest Observed Advantage
Balanced with market baselines
Largest Observed Gap
Local Visibility: -17.5 below market median (50 vs 67.5)[1][2]
Granite City Family Eye Care was observed at position #11 for the "Optometrist in St. Cloud, MN" search during SEOuP's September 29, 2026 observation. 9 businesses appeared above it in that same observation.
  1. #1 Northway Eye Clinic & Contact Lens Center
  2. #2 Insight EyeCare - Waite Park
  3. #3 St. Cloud Eye Clinic PA
  4. #4 LensCrafters
  5. #5 PineCone Vision Center - St. Cloud
  6. #6 Shopko Optical
  7. #7 Visionworks
  8. #9 Eye Associates of Central Minnesota
  9. #10 PineCone Vision Center - Sartell
Why This Business Differs Online

Granite City Family Eye Care's local visibility score is 17.5 points below the measured market median (50 versus 67.5). Observed review volume is 31 versus a market median of 86; this is a volume comparison, not a service-quality assessment. First measured action: Review the measured local-search visibility gap.[1][2][3]

Largest Observable Opportunity: Review the measured local-search visibility gap[1][2]
55.08 / 100
Overall NextDoorScore Score
Observable digital search authority benchmark
Vs Market Median: -11.21 points
Market Position: 14.71th percentile
Local Visibility
72.5
+5 vs market median
Technical SEO
50
-33.33 vs market median
Content Coverage
0
-25 vs market median
Review Volume
0
-70 vs median (86)
Strongest Observed Advantage
Local Visibility: +5 above market median (72.5 vs 67.5)[1][2]
Largest Observed Gap
Technical SEO: -33.33 below market median (50 vs 83.33)[1][2]
Iris Vision Care was observed at position #12 for the "Optometrist in St. Cloud, MN" search during SEOuP's September 29, 2026 observation. 10 businesses appeared above it in that same observation.
  1. #1 Northway Eye Clinic & Contact Lens Center
  2. #2 Insight EyeCare - Waite Park
  3. #3 St. Cloud Eye Clinic PA
  4. #4 LensCrafters
  5. #5 PineCone Vision Center - St. Cloud
  6. #6 Shopko Optical
  7. #7 Visionworks
  8. #9 Eye Associates of Central Minnesota
  9. #10 PineCone Vision Center - Sartell
  10. #11 Granite City Family Eye Care
Why This Business Differs Online

Iris Vision Care is 5 points above the measured market median for local visibility (72.5 versus 67.5). Its technical seo score is 33.33 points below the measured market median (50 versus 83.33). Observed review volume is 16 versus a market median of 86; this is a volume comparison, not a service-quality assessment. First measured action: Add clear primary headings on sampled pages.[1][2][3]

Largest Observable Opportunity: Add clear primary headings on sampled pages[1][2]
Local Visibility
40
-27.5 vs market median
Technical SEO
Insufficient data
Insufficient data vs market median
Content Coverage
Insufficient data
Insufficient data vs market median
Review Volume
0
-48 vs median (86)
Strongest Observed Advantage
Balanced with market baselines
Largest Observed Gap
Local Visibility: -27.5 below market median (40 vs 67.5)[1][2]
Why This Business Differs Online

CentraCare Eye Center's local visibility score is 27.5 points below the measured market median (40 versus 67.5). Observed review volume is 38 versus a market median of 86; this is a volume comparison, not a service-quality assessment. First measured action: Review the measured local-search visibility gap.[1][2][3]

Largest Observable Opportunity: Review the measured local-search visibility gap[1][2]
67.26 / 100
Overall NextDoorScore Score
Observable digital search authority benchmark
Vs Market Median: +0.97 points
Market Position: 55.88th percentile
Local Visibility
67.5
0 vs market median
Technical SEO
100
+16.67 vs market median
Content Coverage
25
0 vs market median
Review Volume
0
-55 vs median (86)
Strongest Observed Advantage
Technical SEO: +16.67 above market median (100 vs 83.33)[1][2]
Largest Observed Gap
Entity Consistency: -8.33 below market median (25 vs 33.33)[1][2]
Why This Business Differs Online

Doctors of Optometry - Crossroads Center is 16.67 points above the measured market median for technical seo (100 versus 83.33). Its entity consistency score is 8.33 points below the measured market median (25 versus 33.33). Observed review volume is 31 versus a market median of 86; this is a volume comparison, not a service-quality assessment. First measured action: Add accessible business contact information.[1][2][3]

Largest Observable Opportunity: Add accessible business contact information[1][2]
#15
Unrated(0 Google listing reviews)
63.65 / 100
Overall NextDoorScore Score
Observable digital search authority benchmark
Vs Market Median: -2.64 points
Market Position: 44.12th percentile
Local Visibility
30
-37.5 vs market median
Technical SEO
100
+16.67 vs market median
Content Coverage
0
-25 vs market median
Review Volume
0
-4 vs median (86)
Strongest Observed Advantage
Entity Consistency: +41.67 above market median (75 vs 33.33)[1][2]
Largest Observed Gap
Local Visibility: -37.5 below market median (30 vs 67.5)[1][2]
Why This Business Differs Online

Pearle Vision is 41.67 points above the measured market median for entity consistency (75 versus 33.33). Its local visibility score is 37.5 points below the measured market median (30 versus 67.5). Observed review volume is 82 versus a market median of 86; this is a volume comparison, not a service-quality assessment. First measured action: Review the measured local-search visibility gap.[1][2][3]

Largest Observable Opportunity: Review the measured local-search visibility gap[1][2]
66.29 / 100
Overall NextDoorScore Score
Observable digital search authority benchmark
Vs Market Median: 0 points
Market Position: 50th percentile
Local Visibility
62.5
-5 vs market median
Technical SEO
100
+16.67 vs market median
Content Coverage
50
+25 vs market median
Review Volume
0
+110 vs median (86)
Strongest Observed Advantage
Content Coverage: +25 above market median (50 vs 25)[1][2]
Largest Observed Gap
Entity Consistency: -33.33 below market median (0 vs 33.33)[1][2]
Why This Business Differs Online

America's Best Contacts & Eyeglasses is 25 points above the measured market median for content coverage (50 versus 25). Its entity consistency score is 33.33 points below the measured market median (0 versus 33.33). Observed review volume is 196 versus a market median of 86; this is a volume comparison, not a service-quality assessment. First measured action: Add accessible business contact information.[1][2][3]

Largest Observable Opportunity: Add accessible business contact information[1][2]
59.82 / 100
Overall NextDoorScore Score
Observable digital search authority benchmark
Vs Market Median: -6.47 points
Market Position: 38.24th percentile
Local Visibility
20
-47.5 vs market median
Technical SEO
100
+16.67 vs market median
Content Coverage
25
0 vs market median
Review Volume
0
+158 vs median (86)
Strongest Observed Advantage
Technical SEO: +16.67 above market median (100 vs 83.33)[1][2]
Largest Observed Gap
Local Visibility: -47.5 below market median (20 vs 67.5)[1][2]
Why This Business Differs Online

Quarry Optical, Inc. is 16.67 points above the measured market median for technical seo (100 versus 83.33). Its local visibility score is 47.5 points below the measured market median (20 versus 67.5). Observed review volume is 244 versus a market median of 86; this is a volume comparison, not a service-quality assessment. First measured action: Review the measured local-search visibility gap.[1][2][3]

Largest Observable Opportunity: Review the measured local-search visibility gap[1][2]
28.13 / 100
Overall NextDoorScore Score
Observable digital search authority benchmark
Vs Market Median: -38.16 points
Market Position: 2.94th percentile
Local Visibility
15
-52.5 vs market median
Technical SEO
0
-83.33 vs market median
Content Coverage
0
-25 vs market median
Review Volume
0
-42 vs median (86)
Strongest Observed Advantage
Balanced with market baselines
Largest Observed Gap
Technical SEO: -83.33 below market median (0 vs 83.33)[1][2]
Why This Business Differs Online

Infinite Eye Care's technical seo score is 83.33 points below the measured market median (0 versus 83.33). Observed review volume is 44 versus a market median of 86; this is a volume comparison, not a service-quality assessment. First measured action: Review missing canonical tags on sampled pages.[1][2][3]

Largest Observable Opportunity: Review missing canonical tags on sampled pages[1][2]
Local Visibility
55
-12.5 vs market median
Technical SEO
Insufficient data
Insufficient data vs market median
Content Coverage
Insufficient data
Insufficient data vs market median
Review Volume
0
-64 vs median (86)
Strongest Observed Advantage
Balanced with market baselines
Largest Observed Gap
Local Visibility: -12.5 below market median (55 vs 67.5)[1][2]
Why This Business Differs Online

Wimmer Opticians Inc's local visibility score is 12.5 points below the measured market median (55 versus 67.5). Observed review volume is 22 versus a market median of 86; this is a volume comparison, not a service-quality assessment. First measured action: Review the measured local-search visibility gap.[1][2][3]

Largest Observable Opportunity: Review the measured local-search visibility gap[1][2]
55.86 / 100
Overall NextDoorScore Score
Observable digital search authority benchmark
Vs Market Median: -10.43 points
Market Position: 20.59th percentile
Local Visibility
52.5
-15 vs market median
Technical SEO
83.33
0 vs market median
Content Coverage
0
-25 vs market median
Review Volume
0
-84 vs median (86)
Strongest Observed Advantage
Balanced with market baselines
Largest Observed Gap
Content Coverage: -25 below market median (0 vs 25)[1][2]
Why This Business Differs Online

Costco Eye Doctor's content coverage score is 25 points below the measured market median (0 versus 25). Observed review volume is 2 versus a market median of 86; this is a volume comparison, not a service-quality assessment. First measured action: Answer relevant service questions missing from the sampled content.[1][2][3]

Largest Observable Opportunity: Answer relevant service questions missing from the sampled content[1][2]

Who Has the Advantage? Factor Leaderboards

Independent rankings for each measured search factor within this snapshot. Ranks reflect observable digital data, not an endorsement.

Service × Location Content Detection Matrix

Observed coverage of essential service and location content on sampled official websites.

Detected Content CheckPineCone Vision Center - SartellInsight EyeCare - Waite ParkGranite City Family Eye CareShopko OpticalQuarry Optical, Inc.Costco Eye DoctorEye Associates of Central MinnesotaVisionworksPearle VisionInfinite Eye CareWimmer Opticians IncSt. Cloud Eye Clinic PACentraCare Eye CenterLensCraftersAmerica's Best Contacts & EyeglassesNorthway Eye Clinic & Contact Lens CenterIris Vision CarePineCone Vision Center - St. CloudDoctors of Optometry - Crossroads Center
Service content
17 measured
✓ Detected[1]✗ Not detected[1]✓ Detected[1]✗ Not detected[1]✗ Not detected[1]✗ Not detected[1]✗ Not detected[1]✗ Not detected[1]✗ Not detected[1]✗ Not detected[1]—✗ Not detected[1]—✗ Not detected[1]✗ Not detected[1]✗ Not detected[1]✗ Not detected[1]✓ Detected[1]✗ Not detected[1]
Location content
17 measured
✓ Detected[1]✗ Not detected[1]✗ Not detected[1]✓ Detected[1]✗ Not detected[1]✗ Not detected[1]✗ Not detected[1]✗ Not detected[1]✗ Not detected[1]✗ Not detected[1]—✓ Detected[1]—✗ Not detected[1]✓ Detected[1]✓ Detected[1]✗ Not detected[1]✓ Detected[1]✗ Not detected[1]
Service and location coverage
17 measured
✓ Detected[1]✗ Not detected[1]✗ Not detected[1]✗ Not detected[1]✗ Not detected[1]✗ Not detected[1]✗ Not detected[1]✗ Not detected[1]✗ Not detected[1]✗ Not detected[1]—✗ Not detected[1]—✗ Not detected[1]✗ Not detected[1]✗ Not detected[1]✗ Not detected[1]✓ Detected[1]✗ Not detected[1]
Relevant FAQs
17 measured
✗ Not detected[1]✗ Not detected[1]✗ Not detected[1]✗ Not detected[1]✓ Detected[1]✗ Not detected[1]✗ Not detected[1]✗ Not detected[1]✗ Not detected[1]✗ Not detected[1]—✓ Detected[1]—✓ Detected[1]✓ Detected[1]✗ Not detected[1]✗ Not detected[1]✗ Not detected[1]✓ Detected[1]

Snapshot Provenance & Methodology Disclosure

Snapshot ID: 173b510b-febf-488d-811f-ff032cc40c01 · Scoring Cutoff (asOf): 2026-09-29 01:09 UTC · Published: 2026-09-29 01:09 UTC · Methodology Version: 1.1.0

This comparison is a published, immutable snapshot. Scores evaluate observable digital search signals (local visibility, website accessibility, service content, and reviews) and do not evaluate physical craftsmanship, licensing, or safety.

View Full Methodology Weights & Scoring Rules
Methodology Factor Weights:
  • Local Visibility (20%): Verified local-search position and explicitly observed category, location, and service-area relevance.
  • Local Profile (15%): Measured completeness of public local-profile information.
  • Reviews (15%): Observed public rating, review volume, and review recency when measured.
  • Technical SEO (20%): Explicitly measured website accessibility, metadata, indexability, and technical checks.
  • Content Coverage (15%): Detected relevant service, local, and supporting content within the sampled website.
  • Entity Consistency (15%): Explicit cross-source consistency checks and detected business identity information.
Scoring Rules:
  • Scores describe observable digital signals, not workmanship, customer service, licensing, safety, or business quality.
  • Each factor is the arithmetic mean of its measured signals on a 0–100 scale. Signal coverage is shown separately; absent or unavailable signals are never zeroes.
  • The overall score is the weighted mean of all six factors and is unavailable until every factor has at least one measured signal. Factor coverage can differ across businesses.
  • Only attributable observations at or before the fixed asOf date, no more than 90 days old, and not expired at asOf are scored. The latest observation for a signal controls its availability.
  • Boolean checks score 100 for true and 0 for false. Rating scores rating / 5 × 100. Review volume scores min(100, log10(count + 1) / 3 × 100), a disclosed saturation benchmark of 999 reviews, not a quality assessment.
  • Review recency scores exp(-days / 180) × 100. Verified local-search rank scores max(0, 1 - (rank - 1) / 20) × 100; discovery-list order is never a search rank.
  • Measured percentages are used directly. Broken-link count scores 100 only for an explicitly measured zero, otherwise 0. Scores and statistics round to two decimals.
  • Market statistics exclude unavailable values. Midrank percentile = 100 × (number below + half the number tied) / measured sample size; an all-tied sample is at the 50th percentile.
  • Opportunities describe measured gaps, not estimated traffic or revenue. Missing observations never create an opportunity. Raw observations, source references, and dates remain visible.
  • Observed Google position is the 1-based order returned by the configured Google Places text search for a specific query, location, and observation time. It is not a universal or permanent Google rank. SEOuP stores Place IDs and its own audit observations; Google listing fields are a short-lived display cache with required attribution.

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