This market was created from the customer's normalized search intent. Google discovery uses the intent-aware query; the published NextDoorScore score still uses the existing methodology.
Listing names, ratings, and addresses shown for this comparison are from Google, refreshed when needed. SEOuP stores Place IDs and its own observations, not a permanent copy of Google listings. Observed search: “Insulation Contractor in St. Cloud, MN”.
Real competitive search intelligence benchmark for insulation contractors providers in St. Cloud, MN. Evaluates observable local visibility, technical website health, service content depth, and customer reputation derived from actual NextDoorScore observations.
These are the businesses in this comparison, placed on their real coordinates. Top comparison businesses stay labeled. Geographic position is location only — it is not a score.
Observed Google position for this search. Individual quotes appear only when Google Places returned review text. Listing names, ratings, and addresses shown for this comparison are from Google, refreshed when needed. SEOuP stores Place IDs and its own observations, not a permanent copy of Google listings.
St. Cloud, MN
Local position: #1 of 18
“I had a great experience with JB Insulation Contractors! They installed spray foam insulation and new flooring, and both turned out amazing. The crew was profe…”hay · Google listingClaim this businessView your private optimization opportunities.
St. Cloud, MN
Local position: #2 of 18
“I hired RetroGreen Energy for attic air sealing and insulation work. The project ultimately passed a City of Saint Paul inspection, and the inspector commente…”Kevin Quinn · Google listingClaim this businessView your private optimization opportunities.
St. Cloud, MN
Local position: #3 of 18
“Nothing but praise for Proven Sprayfoam! We decided to get a couple of quotes for the job of spray foaming our remodeled basement, and Corey's came in well bel…”Hannah VanHeel · Google listingClaim this businessView your private optimization opportunities.
St. Cloud, MN
Local position: #4 of 18
Claim this businessView your private optimization opportunities.| Rank | Business | Rating | Google listing quote | Local Pulse | |
|---|---|---|---|---|---|
| #5 | Peak Spray Foam LLC | — | — | Profile | |
| #6 | St. Cloud Sprayfoam | — | — | Profile | |
| #7 | Insulation Inc. | — | — | Profile | |
| #8 | City Wide Insulation | — | — | Profile | |
| #9 | Bay Insulation of Minnesota Inc. | 4.9 ★ (7) | “The employees here are awesome and so polite. Great communication and updates for loading…” | — | Profile |
| #10 | Gunner Insulation | 4.9 ★ (154) | “Recently had Gunner Insulation out to fill the existing walls of the garage on my 30year…” | — | Profile |
| #11 | Brian's Insulation | — | — | Profile | |
| #12 | Century Insulation | 4.6 ★ (95) | “We received a bid for replacing the insulation and sealing the air leaks in our attic fro…” | — | Profile |
| #13 | Technical Construction Solutions LLC | 4.8 ★ (41) | “If Google allowed 10 stars I'd give them to TCS Insulation & Coatings! This is simply the…” | — | Profile |
| #14 | Affordable Insulation | — | — | Profile | |
| #15 | Stevens Insulation, LLC | — | — | Profile | |
| #16 | Metro Home Insulation & Waterproofing | — | — | Profile | |
| #17 | McPherson Products | — | — | Profile | |
| #18 | Koala Insulation of St Paul | — | — | Profile |
JB Insulation Contractors is 37.5 points above the measured market median for local visibility (100 versus 62.5). Its content coverage score is 25 points below the measured market median (0 versus 25). Observed review volume is 11 versus a market median of 54.5; this is a volume comparison, not a service-quality assessment. First measured action: Answer relevant service questions missing from the sampled content.[1][2][3]
RetroGreen Energy is 58.33 points above the measured market median for entity consistency (75 versus 16.67). Observed review volume is 250 versus a market median of 54.5; this is a volume comparison, not a service-quality assessment. First measured action: Add accessible business contact information.[1][2][3]
Proven Spray Foam is 27.5 points above the measured market median for local visibility (90 versus 62.5). Its technical seo score is 25 points below the measured market median (50 versus 75). Observed review volume is 51 versus a market median of 54.5; this is a volume comparison, not a service-quality assessment. First measured action: Add clear primary headings on sampled pages.[1][2][3]
Done Right Insulation is 22.5 points above the measured market median for local visibility (85 versus 62.5). Its technical seo score is 75 points below the measured market median (0 versus 75). Observed review volume is 58 versus a market median of 54.5; this is a volume comparison, not a service-quality assessment. First measured action: Review missing canonical tags on sampled pages.[1][2][3]
Peak Spray Foam LLC is 25 points above the measured market median for content coverage (50 versus 25). Its entity consistency score is 16.67 points below the measured market median (0 versus 16.67). Observed review volume is 79 versus a market median of 54.5; this is a volume comparison, not a service-quality assessment. First measured action: Add accessible business contact information.[1][2][3]
St. Cloud Sprayfoam is 12.5 points above the measured market median for local visibility (75 versus 62.5). Its local profile score is 33.33 points below the measured market median (66.67 versus 100). Observed review volume is 4 versus a market median of 54.5; this is a volume comparison, not a service-quality assessment. First measured action: Connect the official website to the local profile.[1][2][3]
Insulation Inc. is 7.5 points above the measured market median for local visibility (70 versus 62.5). Its technical seo score is 75 points below the measured market median (0 versus 75). Observed review volume is 69 versus a market median of 54.5; this is a volume comparison, not a service-quality assessment. First measured action: Review missing canonical tags on sampled pages.[1][2][3]
City Wide Insulation is 33.33 points above the measured market median for entity consistency (50 versus 16.67). Its reviews score is 78.32 points below the measured market median (0 versus 78.32). Observed review volume is 0 versus a market median of 54.5; this is a volume comparison, not a service-quality assessment. First measured action: Review the public review-volume gap relative to this market.[1][2][3]
Bay Insulation of Minnesota Inc. is 17.5 points above the measured market median for local visibility (80 versus 62.5). Its content coverage score is 25 points below the measured market median (0 versus 25). Observed review volume is 7 versus a market median of 54.5; this is a volume comparison, not a service-quality assessment. First measured action: Answer relevant service questions missing from the sampled content.[1][2][3]
Gunner Insulation is 25 points above the measured market median for content coverage (50 versus 25). Its local visibility score is 7.5 points below the measured market median (55 versus 62.5). Observed review volume is 154 versus a market median of 54.5; this is a volume comparison, not a service-quality assessment. First measured action: Review the measured local-search visibility gap.[1][2][3]
Brian's Insulation is 25 points above the measured market median for content coverage (50 versus 25). Its local visibility score is 12.5 points below the measured market median (50 versus 62.5). Observed review volume is 160 versus a market median of 54.5; this is a volume comparison, not a service-quality assessment. First measured action: Review the measured local-search visibility gap.[1][2][3]
Century Insulation is 0.72 points above the measured market median for reviews (79.04 versus 78.32). Its technical seo score is 75 points below the measured market median (0 versus 75). Observed review volume is 95 versus a market median of 54.5; this is a volume comparison, not a service-quality assessment. First measured action: Review missing canonical tags on sampled pages.[1][2][3]
Technical Construction Solutions LLC's local visibility score is 22.5 points below the measured market median (40 versus 62.5). Observed review volume is 41 versus a market median of 54.5; this is a volume comparison, not a service-quality assessment. First measured action: Review the measured local-search visibility gap.[1][2][3]
Affordable Insulation is 6.13 points above the measured market median for reviews (84.45 versus 78.32). Its local visibility score is 27.5 points below the measured market median (35 versus 62.5). Observed review volume is 133 versus a market median of 54.5; this is a volume comparison, not a service-quality assessment. First measured action: Review the measured local-search visibility gap.[1][2][3]
Stevens Insulation, LLC's local visibility score is 32.5 points below the measured market median (30 versus 62.5). Observed review volume is 23 versus a market median of 54.5; this is a volume comparison, not a service-quality assessment. First measured action: Review the measured local-search visibility gap.[1][2][3]
Metro Home Insulation & Waterproofing is 58.33 points above the measured market median for entity consistency (75 versus 16.67). Its local visibility score is 37.5 points below the measured market median (25 versus 62.5). Observed review volume is 30 versus a market median of 54.5; this is a volume comparison, not a service-quality assessment. First measured action: Review the measured local-search visibility gap.[1][2][3]
McPherson Products is 33.33 points above the measured market median for entity consistency (50 versus 16.67). Its reviews score is 17.27 points below the measured market median (61.05 versus 78.32). Observed review volume is 7 versus a market median of 54.5; this is a volume comparison, not a service-quality assessment. First measured action: Review the public review-volume gap relative to this market.[1][2][3]
Koala Insulation of St Paul is 58.33 points above the measured market median for entity consistency (75 versus 16.67). Its local visibility score is 47.5 points below the measured market median (15 versus 62.5). Observed review volume is 212 versus a market median of 54.5; this is a volume comparison, not a service-quality assessment. First measured action: Review the measured local-search visibility gap.[1][2][3]
Independent rankings for each measured search factor within this snapshot. Ranks reflect observable digital data, not an endorsement.
Observed coverage of essential service and location content on sampled official websites.
| Detected Content Check | Brian's Insulation | Done Right Insulation | Koala Insulation of St Paul | Affordable Insulation | Peak Spray Foam LLC | St. Cloud Sprayfoam | Proven Spray Foam | Stevens Insulation, LLC | Technical Construction Solutions LLC | Century Insulation | Insulation Inc. | Bay Insulation of Minnesota Inc. | JB Insulation Contractors | McPherson Products | Gunner Insulation | Metro Home Insulation & Waterproofing | City Wide Insulation | RetroGreen Energy |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Service content 16 measured | ✓ Detected[1] | ✗ Not detected[1] | ✓ Detected[1] | ✓ Detected[1] | ✓ Detected[1] | — | ✗ Not detected[1] | ✗ Not detected[1] | — | ✗ Not detected[1] | ✗ Not detected[1] | ✗ Not detected[1] | ✗ Not detected[1] | ✗ Not detected[1] | ✓ Detected[1] | ✗ Not detected[1] | ✗ Not detected[1] | ✓ Detected[1] |
| Location content 16 measured | ✗ Not detected[1] | ✗ Not detected[1] | ✗ Not detected[1] | ✗ Not detected[1] | ✗ Not detected[1] | — | ✓ Detected[1] | ✗ Not detected[1] | — | ✗ Not detected[1] | ✗ Not detected[1] | ✗ Not detected[1] | ✗ Not detected[1] | ✓ Detected[1] | ✗ Not detected[1] | ✗ Not detected[1] | ✓ Detected[1] | ✗ Not detected[1] |
| Service and location coverage 16 measured | ✗ Not detected[1] | ✗ Not detected[1] | ✗ Not detected[1] | ✗ Not detected[1] | ✗ Not detected[1] | — | ✗ Not detected[1] | ✗ Not detected[1] | — | ✗ Not detected[1] | ✗ Not detected[1] | ✗ Not detected[1] | ✗ Not detected[1] | ✗ Not detected[1] | ✗ Not detected[1] | ✗ Not detected[1] | ✗ Not detected[1] | ✗ Not detected[1] |
| Relevant FAQs 16 measured | ✓ Detected[1] | ✗ Not detected[1] | ✓ Detected[1] | ✗ Not detected[1] | ✓ Detected[1] | — | ✗ Not detected[1] | ✗ Not detected[1] | — | ✗ Not detected[1] | ✗ Not detected[1] | ✗ Not detected[1] | ✗ Not detected[1] | ✗ Not detected[1] | ✓ Detected[1] | ✗ Not detected[1] | ✗ Not detected[1] | ✓ Detected[1] |
Snapshot ID: c8368ea8-1539-48d3-bbf8-f74a302f4f56 · Scoring Cutoff (asOf): 2026-09-29 01:31 UTC · Published: 2026-09-29 01:31 UTC · Methodology Version: 1.1.0
This comparison is a published, immutable snapshot. Scores evaluate observable digital search signals (local visibility, website accessibility, service content, and reviews) and do not evaluate physical craftsmanship, licensing, or safety.
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