This market was created from the customer's normalized search intent. Google discovery uses the intent-aware query; the published NextDoorScore score still uses the existing methodology.
Search captured: snow removal in st cloud mn
Listing names, ratings, and addresses shown for this comparison are from Google, refreshed when needed. SEOuP stores Place IDs and its own observations, not a permanent copy of Google listings. Observed search: “snow removal in in St. Cloud, MN”.
Snow Removal Services in St. Cloud, MN — compared by Google rating, reviews & local visibility
Real competitive search intelligence benchmark for snow removal services providers in St. Cloud, MN. Evaluates observable local visibility, technical website health, service content depth, and customer reputation derived from actual NextDoorScore observations.
🏢 14 Providers Analyzed🎯 Market Median Score: 65.44/100⭐ Median Reviews: 34📡 478 Attributable Measurements
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City map view · St. Cloud, MN
These are the businesses in this comparison, placed on their real coordinates. Top comparison businesses stay labeled. Geographic position is location only — it is not a score.
Marker Legend
Top comparison businesses
Other businesses
3Clustered businesses
Mapped businesses: 14
Labels show comparison position, not a new score. Geographic position is location only.
14 mapped businesses shown.
Top 4 side by side
Observed Google position for this search. Individual quotes appear only when Google Places returned review text. Listing names, ratings, and addresses shown for this comparison are from Google, refreshed when needed. SEOuP stores Place IDs and its own observations, not a permanent copy of Google listings.
“Logan and team provided an excellent spring clean up for our riverfront property and weekly mowing service! We appreciated the attention to detail across our l…”Justine Johnston · Google listing
“I am so happy I went with Platinum Lawn and Landscaping! They did an absolute 5-star job on my yard. The team is professional, efficient, and left everything l…”CV · Google listing
“I first heard about Emerald a couple years ago when I read about their company employees delivering cases of bottled water to folks standing in the sun waitin…”Carol Ervasti · Google listing
“The Affordable Lawn Services guys did an excellent job refreshing and resizing my landscape beds. All the old rock, edging and fabric was removed and new insta…”Marshall Herron · Google listing
Content Coverage: +50 above market median (75 vs 25)[1][2]
Largest Observed Gap
Technical SEO: -50 below market median (50 vs 100)[1][2]
Northern Lawn Service LLC was observed at position #1 for the "snow removal in in St. Cloud, MN" search during SEOuP's September 30, 2026 observation.
Why This Business Differs Online
Northern Lawn Service LLC is 50 points above the measured market median for content coverage (75 versus 25). Its technical seo score is 50 points below the measured market median (50 versus 100). Observed review volume is 123 versus a market median of 34; this is a volume comparison, not a service-quality assessment. First measured action: Review missing canonical tags on sampled pages.[1][2][3]
Largest Observable Opportunity: Review missing canonical tags on sampled pages[1][2]
Local Visibility: +16.25 above market median (97.5 vs 81.25)[1][2]
Largest Observed Gap
Technical SEO: -66.67 below market median (33.33 vs 100)[1][2]
Platinum Lawn and Landscaping was observed at position #2 for the "snow removal in in St. Cloud, MN" search during SEOuP's September 30, 2026 observation. 1 business appeared above it in that same observation.
Platinum Lawn and Landscaping is 16.25 points above the measured market median for local visibility (97.5 versus 81.25). Its technical seo score is 66.67 points below the measured market median (33.33 versus 100). Observed review volume is 84 versus a market median of 34; this is a volume comparison, not a service-quality assessment. First measured action: Review missing canonical tags on sampled pages.[1][2][3]
Largest Observable Opportunity: Review missing canonical tags on sampled pages[1][2]
Entity Consistency: +41.67 above market median (75 vs 33.33)[1][2]
Largest Observed Gap
Reviews: -8.89 below market median (62.31 vs 71.2)[1][2]
Emerald Companies Inc was observed at position #3 for the "snow removal in in St. Cloud, MN" search during SEOuP's September 30, 2026 observation. 2 businesses appeared above it in that same observation.
Emerald Companies Inc is 41.67 points above the measured market median for entity consistency (75 versus 33.33). Its reviews score is 8.89 points below the measured market median (62.31 versus 71.2). Observed review volume is 18 versus a market median of 34; this is a volume comparison, not a service-quality assessment. First measured action: Review the public review-volume gap relative to this market.[1][2][3]
Largest Observable Opportunity: Review the public review-volume gap relative to this market[1][2]
Reviews: +8.9 above market median (80.1 vs 71.2)[1][2]
Largest Observed Gap
Entity Consistency: -33.33 below market median (0 vs 33.33)[1][2]
Affordable Lawn Services LLC was observed at position #4 for the "snow removal in in St. Cloud, MN" search during SEOuP's September 30, 2026 observation. 3 businesses appeared above it in that same observation.
Affordable Lawn Services LLC is 8.9 points above the measured market median for reviews (80.1 versus 71.2). Its entity consistency score is 33.33 points below the measured market median (0 versus 33.33). Observed review volume is 63 versus a market median of 34; this is a volume comparison, not a service-quality assessment. First measured action: Review missing canonical tags on sampled pages.[1][2][3]
Largest Observable Opportunity: Review missing canonical tags on sampled pages[1][2]
Reviews: +11.56 above market median (82.76 vs 71.2)[1][2]
Largest Observed Gap
Local Visibility: -1.25 below market median (80 vs 81.25)[1][2]
Groundsman LLC was observed at position #5 for the "snow removal in in St. Cloud, MN" search during SEOuP's September 30, 2026 observation. 4 businesses appeared above it in that same observation.
Groundsman LLC is 11.56 points above the measured market median for reviews (82.76 versus 71.2). Its local visibility score is 1.25 points below the measured market median (80 versus 81.25). Observed review volume is 105 versus a market median of 34; this is a volume comparison, not a service-quality assessment.[1][2][3]
Entity Consistency: +16.67 above market median (50 vs 33.33)[1][2]
Largest Observed Gap
No major trailing factors observed
Go2 Land Services LLC was observed at position #6 for the "snow removal in in St. Cloud, MN" search during SEOuP's September 30, 2026 observation. 5 businesses appeared above it in that same observation.
Go2 Land Services LLC is 16.67 points above the measured market median for entity consistency (50 versus 33.33). Observed review volume is 56 versus a market median of 34; this is a volume comparison, not a service-quality assessment. First measured action: Add accessible business contact information.[1][2][3]
Largest Observable Opportunity: Add accessible business contact information[1][2]
Entity Consistency: +33.34 above market median (66.67 vs 33.33)[1][2]
Largest Observed Gap
Content Coverage: -25 below market median (0 vs 25)[1][2]
MC's Lawn & Landscaping LLC was observed at position #7 for the "snow removal in in St. Cloud, MN" search during SEOuP's September 30, 2026 observation. 6 businesses appeared above it in that same observation.
MC's Lawn & Landscaping LLC is 33.34 points above the measured market median for entity consistency (66.67 versus 33.33). Its content coverage score is 25 points below the measured market median (0 versus 25). Observed review volume is 66 versus a market median of 34; this is a volume comparison, not a service-quality assessment. First measured action: Answer relevant service questions missing from the sampled content.[1][2][3]
Largest Observable Opportunity: Answer relevant service questions missing from the sampled content[1][2]
Local Visibility: +1.25 above market median (82.5 vs 81.25)[1][2]
Largest Observed Gap
Content Coverage: -25 below market median (0 vs 25)[1][2]
Ground Control was observed at position #8 for the "snow removal in in St. Cloud, MN" search during SEOuP's September 30, 2026 observation. 7 businesses appeared above it in that same observation.
Ground Control is 1.25 points above the measured market median for local visibility (82.5 versus 81.25). Its content coverage score is 25 points below the measured market median (0 versus 25). Observed review volume is 11 versus a market median of 34; this is a volume comparison, not a service-quality assessment. First measured action: Answer relevant service questions missing from the sampled content.[1][2][3]
Largest Observable Opportunity: Answer relevant service questions missing from the sampled content[1][2]
Reviews: +2.1 above market median (73.3 vs 71.2)[1][2]
Largest Observed Gap
Content Coverage: -25 below market median (0 vs 25)[1][2]
Ground Control was observed at position #9 for the "snow removal in in St. Cloud, MN" search during SEOuP's September 30, 2026 observation. 8 businesses appeared above it in that same observation.
Ground Control is 2.1 points above the measured market median for reviews (73.3 versus 71.2). Its content coverage score is 25 points below the measured market median (0 versus 25). Observed review volume is 24 versus a market median of 34; this is a volume comparison, not a service-quality assessment. First measured action: Answer relevant service questions missing from the sampled content.[1][2][3]
Largest Observable Opportunity: Answer relevant service questions missing from the sampled content[1][2]
Entity Consistency: -33.33 below market median (0 vs 33.33)[1][2]
Ehlinger Lawn Service Inc was observed at position #10 for the "snow removal in in St. Cloud, MN" search during SEOuP's September 30, 2026 observation. 9 businesses appeared above it in that same observation.
Ehlinger Lawn Service Inc's entity consistency score is 33.33 points below the measured market median (0 versus 33.33). Observed review volume is 44 versus a market median of 34; this is a volume comparison, not a service-quality assessment. First measured action: Add accessible business contact information.[1][2][3]
Largest Observable Opportunity: Add accessible business contact information[1][2]
Content Coverage: +50 above market median (75 vs 25)[1][2]
Largest Observed Gap
Technical SEO: -33.33 below market median (66.67 vs 100)[1][2]
DS Outdoor Services was observed at position #11 for the "snow removal in in St. Cloud, MN" search during SEOuP's September 30, 2026 observation. 10 businesses appeared above it in that same observation.
DS Outdoor Services is 50 points above the measured market median for content coverage (75 versus 25). Its technical seo score is 33.33 points below the measured market median (66.67 versus 100). Observed review volume is 4 versus a market median of 34; this is a volume comparison, not a service-quality assessment. First measured action: Add clear primary headings on sampled pages.[1][2][3]
Largest Observable Opportunity: Add clear primary headings on sampled pages[1][2]
Reviews: -71.2 below market median (0 vs 71.2)[1][2]
Snow Removal Lewis Inc was observed at position #12 for the "snow removal in in St. Cloud, MN" search during SEOuP's September 30, 2026 observation. 11 businesses appeared above it in that same observation.
Snow Removal Lewis Inc's reviews score is 71.2 points below the measured market median (0 versus 71.2). Observed review volume is 0 versus a market median of 34; this is a volume comparison, not a service-quality assessment. First measured action: Review the public review-volume gap relative to this market.[1][2][3]
Largest Observable Opportunity: Review the public review-volume gap relative to this market[1][2]
Content Coverage: +25 above market median (50 vs 25)[1][2]
Largest Observed Gap
Local Visibility: -41.25 below market median (40 vs 81.25)[1][2]
Land Concepts Inc. was observed at position #13 for the "snow removal in in St. Cloud, MN" search during SEOuP's September 30, 2026 observation. 12 businesses appeared above it in that same observation.
Land Concepts Inc. is 25 points above the measured market median for content coverage (50 versus 25). Its local visibility score is 41.25 points below the measured market median (40 versus 81.25). Observed review volume is 24 versus a market median of 34; this is a volume comparison, not a service-quality assessment. First measured action: Review the measured local-search visibility gap.[1][2][3]
Largest Observable Opportunity: Review the measured local-search visibility gap[1][2]
Technical SEO: -100 below market median (0 vs 100)[1][2]
Swenson Snow Plowing Inc was observed at position #14 for the "snow removal in in St. Cloud, MN" search during SEOuP's September 30, 2026 observation. 13 businesses appeared above it in that same observation.
Swenson Snow Plowing Inc's technical seo score is 100 points below the measured market median (0 versus 100). Observed review volume is 13 versus a market median of 34; this is a volume comparison, not a service-quality assessment. First measured action: Review missing canonical tags on sampled pages.[1][2][3]
Largest Observable Opportunity: Review missing canonical tags on sampled pages[1][2]
Who Has the Advantage? Factor Leaderboards
Independent rankings for each measured search factor within this snapshot. Ranks reflect observable digital data, not an endorsement.
Snapshot ID: 45cf1fe4-0f4a-4c59-aea1-45f26878e749 · Scoring Cutoff (asOf): 2026-09-30 02:53 UTC · Published: 2026-09-30 02:53 UTC · Methodology Version: 1.1.0
This comparison is a published, immutable snapshot. Scores evaluate observable digital search signals (local visibility, website accessibility, service content, and reviews) and do not evaluate physical craftsmanship, licensing, or safety.
View Full Methodology Weights & Scoring Rules
Methodology Factor Weights:
Local Visibility (20%): Verified local-search position and explicitly observed category, location, and service-area relevance.
Local Profile (15%): Measured completeness of public local-profile information.
Reviews (15%): Observed public rating, review volume, and review recency when measured.
Technical SEO (20%): Explicitly measured website accessibility, metadata, indexability, and technical checks.
Content Coverage (15%): Detected relevant service, local, and supporting content within the sampled website.
Entity Consistency (15%): Explicit cross-source consistency checks and detected business identity information.
Scoring Rules:
Scores describe observable digital signals, not workmanship, customer service, licensing, safety, or business quality.
Each factor is the arithmetic mean of its measured signals on a 0–100 scale. Signal coverage is shown separately; absent or unavailable signals are never zeroes.
The overall score is the weighted mean of all six factors and is unavailable until every factor has at least one measured signal. Factor coverage can differ across businesses.
Only attributable observations at or before the fixed asOf date, no more than 90 days old, and not expired at asOf are scored. The latest observation for a signal controls its availability.
Boolean checks score 100 for true and 0 for false. Rating scores rating / 5 × 100. Review volume scores min(100, log10(count + 1) / 3 × 100), a disclosed saturation benchmark of 999 reviews, not a quality assessment.
Review recency scores exp(-days / 180) × 100. Verified local-search rank scores max(0, 1 - (rank - 1) / 20) × 100; discovery-list order is never a search rank.
Measured percentages are used directly. Broken-link count scores 100 only for an explicitly measured zero, otherwise 0. Scores and statistics round to two decimals.
Market statistics exclude unavailable values. Midrank percentile = 100 × (number below + half the number tied) / measured sample size; an all-tied sample is at the 50th percentile.
Opportunities describe measured gaps, not estimated traffic or revenue. Missing observations never create an opportunity. Raw observations, source references, and dates remain visible.
Observed Google position is the 1-based order returned by the configured Google Places text search for a specific query, location, and observation time. It is not a universal or permanent Google rank. SEOuP stores Place IDs and its own audit observations; Google listing fields are a short-lived display cache with required attribution.