This market was created from the customer's normalized search intent. Google discovery uses the intent-aware query; the published NextDoorScore score still uses the existing methodology.
Search captured: Solar Energy Contractor in St. Cloud, MN
Listing names, ratings, and addresses shown for this comparison are from Google, refreshed when needed. SEOuP stores Place IDs and its own observations, not a permanent copy of Google listings. Observed search: “Solar Energy Contractor in St. Cloud, MN”.
Solar Energy Contractors in St. Cloud, MN — compared by Google rating, reviews & local visibility
Real competitive search intelligence benchmark for solar energy contractors providers in St. Cloud, MN. Evaluates observable local visibility, technical website health, service content depth, and customer reputation derived from actual NextDoorScore observations.
🏢 17 Providers Analyzed🎯 Market Median Score: 66.48/100⭐ Median Reviews: 75📡 609 Attributable Measurements
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City map view · St. Cloud, MN
These are the businesses in this comparison, placed on their real coordinates. Top comparison businesses stay labeled. Geographic position is location only — it is not a score.
Marker Legend
Top comparison businesses
Other businesses
3Clustered businesses
Mapped businesses: 14
Unmapped businesses: 3
Labels show comparison position, not a new score. Geographic position is location only.
14 mapped businesses shown · 3 unmapped.
Top 4 side by side
Observed Google position for this search. Individual quotes appear only when Google Places returned review text. Listing names, ratings, and addresses shown for this comparison are from Google, refreshed when needed. SEOuP stores Place IDs and its own observations, not a permanent copy of Google listings.
“They installed the furnace in my home. And I don't have any issues with the furnace. That's fine.
What I have an issue with is their technician decided to put…”Cory Weisen · Google listing
“I hired RetroGreen Energy for attic air sealing and insulation work.
The project ultimately passed a City of Saint Paul inspection, and the inspector commente…”Kevin Quinn · Google listing
Local Visibility: +40 above market median (100 vs 60)[1][2]
Largest Observed Gap
Reviews: -60.32 below market median (20.03 vs 80.35)[1][2]
SunPower® was observed at position #1 for the "Solar Energy Contractor in St. Cloud, MN" search during SEOuP's September 29, 2026 observation.
Why This Business Differs Online
SunPower® is 40 points above the measured market median for local visibility (100 versus 60). Its reviews score is 60.32 points below the measured market median (20.03 versus 80.35). Observed review volume is 3 versus a market median of 75; this is a volume comparison, not a service-quality assessment. First measured action: Review the public review-volume gap relative to this market.[1][2][3]
Largest Observable Opportunity: Review the public review-volume gap relative to this market[1][2]
Local Visibility: +35 above market median (95 vs 60)[1][2]
Largest Observed Gap
Reviews: -22.4 below market median (57.95 vs 80.35)[1][2]
Minnsolar, Inc. was observed at position #2 for the "Solar Energy Contractor in St. Cloud, MN" search during SEOuP's September 29, 2026 observation. 1 business appeared above it in that same observation.
Minnsolar, Inc. is 35 points above the measured market median for local visibility (95 versus 60). Its reviews score is 22.4 points below the measured market median (57.95 versus 80.35). Observed review volume is 2 versus a market median of 75; this is a volume comparison, not a service-quality assessment. First measured action: Review the public review-volume gap relative to this market.[1][2][3]
Largest Observable Opportunity: Review the public review-volume gap relative to this market[1][2]
Local Visibility: +35 above market median (95 vs 60)[1][2]
Largest Observed Gap
Technical SEO: -16.67 below market median (83.33 vs 100)[1][2]
Mechanical Energy Systems was observed at position #3 for the "Solar Energy Contractor in St. Cloud, MN" search during SEOuP's September 29, 2026 observation. 2 businesses appeared above it in that same observation.
Mechanical Energy Systems is 35 points above the measured market median for local visibility (95 versus 60). Its technical seo score is 16.67 points below the measured market median (83.33 versus 100). Observed review volume is 305 versus a market median of 75; this is a volume comparison, not a service-quality assessment. First measured action: Add descriptions to sampled pages with missing descriptions.[1][2][3]
Largest Observable Opportunity: Add descriptions to sampled pages with missing descriptions[1][2]
Local Visibility: +32.5 above market median (92.5 vs 60)[1][2]
Largest Observed Gap
No major trailing factors observed
RetroGreen Energy was observed at position #4 for the "Solar Energy Contractor in St. Cloud, MN" search during SEOuP's September 29, 2026 observation. 3 businesses appeared above it in that same observation.
RetroGreen Energy is 32.5 points above the measured market median for local visibility (92.5 versus 60). Observed review volume is 250 versus a market median of 75; this is a volume comparison, not a service-quality assessment. First measured action: Add accessible business contact information.[1][2][3]
Largest Observable Opportunity: Add accessible business contact information[1][2]
Local Visibility: +20 above market median (80 vs 60)[1][2]
Largest Observed Gap
Technical SEO: -16.67 below market median (83.33 vs 100)[1][2]
Sunny Side Solutions was observed at position #5 for the "Solar Energy Contractor in St. Cloud, MN" search during SEOuP's September 29, 2026 observation. 4 businesses appeared above it in that same observation.
Sunny Side Solutions is 20 points above the measured market median for local visibility (80 versus 60). Its technical seo score is 16.67 points below the measured market median (83.33 versus 100). Observed review volume is 24 versus a market median of 75; this is a volume comparison, not a service-quality assessment. First measured action: Add clear primary headings on sampled pages.[1][2][3]
Largest Observable Opportunity: Add clear primary headings on sampled pages[1][2]
Local Visibility: +27.5 above market median (87.5 vs 60)[1][2]
Largest Observed Gap
Reviews: -20.78 below market median (59.57 vs 80.35)[1][2]
Erickson Electric Company, Inc was observed at position #6 for the "Solar Energy Contractor in St. Cloud, MN" search during SEOuP's September 29, 2026 observation. 5 businesses appeared above it in that same observation.
Erickson Electric Company, Inc is 27.5 points above the measured market median for local visibility (87.5 versus 60). Its reviews score is 20.78 points below the measured market median (59.57 versus 80.35). Observed review volume is 12 versus a market median of 75; this is a volume comparison, not a service-quality assessment. First measured action: Review the public review-volume gap relative to this market.[1][2][3]
Largest Observable Opportunity: Review the public review-volume gap relative to this market[1][2]
Reviews: +17.65 above market median (98 vs 80.35)[1][2]
Largest Observed Gap
No major trailing factors observed
All Energy Solar was observed at position #7 for the "Solar Energy Contractor in St. Cloud, MN" search during SEOuP's September 29, 2026 observation. 6 businesses appeared above it in that same observation.
All Energy Solar is 17.65 points above the measured market median for reviews (98 versus 80.35). Observed review volume is 1354 versus a market median of 75; this is a volume comparison, not a service-quality assessment. First measured action: Add accessible business contact information.[1][2][3]
Largest Observable Opportunity: Add accessible business contact information[1][2]
Content Coverage: +25 above market median (25 vs 0)[1][2]
Largest Observed Gap
No major trailing factors observed
Centauri Systems - Solar Company Minnesota was observed at position #8 for the "Solar Energy Contractor in St. Cloud, MN" search during SEOuP's September 29, 2026 observation. 7 businesses appeared above it in that same observation.
Centauri Systems - Solar Company Minnesota is 25 points above the measured market median for content coverage (25 versus 0). Observed review volume is 200 versus a market median of 75; this is a volume comparison, not a service-quality assessment. First measured action: Add accessible business contact information.[1][2][3]
Largest Observable Opportunity: Add accessible business contact information[1][2]
Reviews: +3.77 above market median (84.12 vs 80.35)[1][2]
Largest Observed Gap
Entity Consistency: -16.67 below market median (33.33 vs 50)[1][2]
MN Solar was observed at position #9 for the "Solar Energy Contractor in St. Cloud, MN" search during SEOuP's September 29, 2026 observation. 8 businesses appeared above it in that same observation.
MN Solar is 3.77 points above the measured market median for reviews (84.12 versus 80.35). Its entity consistency score is 16.67 points below the measured market median (33.33 versus 50). Observed review volume is 127 versus a market median of 75; this is a volume comparison, not a service-quality assessment. First measured action: Add accessible business contact information.[1][2][3]
Largest Observable Opportunity: Add accessible business contact information[1][2]
Content Coverage: +25 above market median (25 vs 0)[1][2]
Largest Observed Gap
Entity Consistency: -16.67 below market median (33.33 vs 50)[1][2]
Cedar Creek Energy - Solar Company Minnesota was observed at position #10 for the "Solar Energy Contractor in St. Cloud, MN" search during SEOuP's September 29, 2026 observation. 9 businesses appeared above it in that same observation.
Cedar Creek Energy - Solar Company Minnesota is 25 points above the measured market median for content coverage (25 versus 0). Its entity consistency score is 16.67 points below the measured market median (33.33 versus 50). First measured action: Add accessible business contact information.[1][2][3]
Largest Observable Opportunity: Add accessible business contact information[1][2]
Entity Consistency: +25 above market median (75 vs 50)[1][2]
Largest Observed Gap
Local Visibility: -10 below market median (50 vs 60)[1][2]
TruNorth Solar was observed at position #11 for the "Solar Energy Contractor in St. Cloud, MN" search during SEOuP's September 29, 2026 observation. 10 businesses appeared above it in that same observation.
TruNorth Solar is 25 points above the measured market median for entity consistency (75 versus 50). Its local visibility score is 10 points below the measured market median (50 versus 60). Observed review volume is 81 versus a market median of 75; this is a volume comparison, not a service-quality assessment. First measured action: Review the measured local-search visibility gap.[1][2][3]
Largest Observable Opportunity: Review the measured local-search visibility gap[1][2]
Entity Consistency: -16.67 below market median (33.33 vs 50)[1][2]
Reliable and Renewable Energy was observed at position #12 for the "Solar Energy Contractor in St. Cloud, MN" search during SEOuP's September 29, 2026 observation. 11 businesses appeared above it in that same observation.
Reliable and Renewable Energy's entity consistency score is 16.67 points below the measured market median (33.33 versus 50). Observed review volume is 7 versus a market median of 75; this is a volume comparison, not a service-quality assessment. First measured action: Add accessible business contact information.[1][2][3]
Largest Observable Opportunity: Add accessible business contact information[1][2]
Content Coverage: +25 above market median (25 vs 0)[1][2]
Largest Observed Gap
Local Visibility: -20 below market median (40 vs 60)[1][2]
iSolar was observed at position #13 for the "Solar Energy Contractor in St. Cloud, MN" search during SEOuP's September 29, 2026 observation. 12 businesses appeared above it in that same observation.
iSolar is 25 points above the measured market median for content coverage (25 versus 0). Its local visibility score is 20 points below the measured market median (40 versus 60). Observed review volume is 91 versus a market median of 75; this is a volume comparison, not a service-quality assessment. First measured action: Review the measured local-search visibility gap.[1][2][3]
Largest Observable Opportunity: Review the measured local-search visibility gap[1][2]
Reviews: +3.8 above market median (84.15 vs 80.35)[1][2]
Largest Observed Gap
Local Visibility: -25 below market median (35 vs 60)[1][2]
Blue Horizon Energy was observed at position #14 for the "Solar Energy Contractor in St. Cloud, MN" search during SEOuP's September 29, 2026 observation. 13 businesses appeared above it in that same observation.
Blue Horizon Energy is 3.8 points above the measured market median for reviews (84.15 versus 80.35). Its local visibility score is 25 points below the measured market median (35 versus 60). Observed review volume is 111 versus a market median of 75; this is a volume comparison, not a service-quality assessment. First measured action: Review the measured local-search visibility gap.[1][2][3]
Largest Observable Opportunity: Review the measured local-search visibility gap[1][2]
Local Visibility: -30 below market median (30 vs 60)[1][2]
Wolf Track Energy was observed at position #15 for the "Solar Energy Contractor in St. Cloud, MN" search during SEOuP's September 29, 2026 observation. 14 businesses appeared above it in that same observation.
Wolf Track Energy's local visibility score is 30 points below the measured market median (30 versus 60). Observed review volume is 45 versus a market median of 75; this is a volume comparison, not a service-quality assessment. First measured action: Review the measured local-search visibility gap.[1][2][3]
Largest Observable Opportunity: Review the measured local-search visibility gap[1][2]
Entity Consistency: +25 above market median (75 vs 50)[1][2]
Largest Observed Gap
Local Visibility: -35 below market median (25 vs 60)[1][2]
Champion Solar was observed at position #16 for the "Solar Energy Contractor in St. Cloud, MN" search during SEOuP's September 29, 2026 observation. 15 businesses appeared above it in that same observation.
Champion Solar is 25 points above the measured market median for entity consistency (75 versus 50). Its local visibility score is 35 points below the measured market median (25 versus 60). Observed review volume is 39 versus a market median of 75; this is a volume comparison, not a service-quality assessment. First measured action: Review the measured local-search visibility gap.[1][2][3]
Largest Observable Opportunity: Review the measured local-search visibility gap[1][2]
Reviews: -80.35 below market median (0 vs 80.35)[1][2]
Apex Solar was observed at position #17 for the "Solar Energy Contractor in St. Cloud, MN" search during SEOuP's September 29, 2026 observation. 16 businesses appeared above it in that same observation.
Apex Solar's reviews score is 80.35 points below the measured market median (0 versus 80.35). Observed review volume is 0 versus a market median of 75; this is a volume comparison, not a service-quality assessment. First measured action: Review the public review-volume gap relative to this market.[1][2][3]
Largest Observable Opportunity: Review the public review-volume gap relative to this market[1][2]
Who Has the Advantage? Factor Leaderboards
Independent rankings for each measured search factor within this snapshot. Ranks reflect observable digital data, not an endorsement.
Snapshot ID: f535eded-6f30-4066-bfbf-404c61baf51b · Scoring Cutoff (asOf): 2026-09-29 01:53 UTC · Published: 2026-09-29 01:53 UTC · Methodology Version: 1.1.0
This comparison is a published, immutable snapshot. Scores evaluate observable digital search signals (local visibility, website accessibility, service content, and reviews) and do not evaluate physical craftsmanship, licensing, or safety.
View Full Methodology Weights & Scoring Rules
Methodology Factor Weights:
Local Visibility (20%): Verified local-search position and explicitly observed category, location, and service-area relevance.
Local Profile (15%): Measured completeness of public local-profile information.
Reviews (15%): Observed public rating, review volume, and review recency when measured.
Technical SEO (20%): Explicitly measured website accessibility, metadata, indexability, and technical checks.
Content Coverage (15%): Detected relevant service, local, and supporting content within the sampled website.
Entity Consistency (15%): Explicit cross-source consistency checks and detected business identity information.
Scoring Rules:
Scores describe observable digital signals, not workmanship, customer service, licensing, safety, or business quality.
Each factor is the arithmetic mean of its measured signals on a 0–100 scale. Signal coverage is shown separately; absent or unavailable signals are never zeroes.
The overall score is the weighted mean of all six factors and is unavailable until every factor has at least one measured signal. Factor coverage can differ across businesses.
Only attributable observations at or before the fixed asOf date, no more than 90 days old, and not expired at asOf are scored. The latest observation for a signal controls its availability.
Boolean checks score 100 for true and 0 for false. Rating scores rating / 5 × 100. Review volume scores min(100, log10(count + 1) / 3 × 100), a disclosed saturation benchmark of 999 reviews, not a quality assessment.
Review recency scores exp(-days / 180) × 100. Verified local-search rank scores max(0, 1 - (rank - 1) / 20) × 100; discovery-list order is never a search rank.
Measured percentages are used directly. Broken-link count scores 100 only for an explicitly measured zero, otherwise 0. Scores and statistics round to two decimals.
Market statistics exclude unavailable values. Midrank percentile = 100 × (number below + half the number tied) / measured sample size; an all-tied sample is at the 50th percentile.
Opportunities describe measured gaps, not estimated traffic or revenue. Missing observations never create an opportunity. Raw observations, source references, and dates remain visible.
Observed Google position is the 1-based order returned by the configured Google Places text search for a specific query, location, and observation time. It is not a universal or permanent Google rank. SEOuP stores Place IDs and its own audit observations; Google listing fields are a short-lived display cache with required attribution.