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Purpose-built comparison

HVAC — Repair, Furnace Repair in St. Cloud, MN

This market was created from the customer's normalized search intent. Google discovery uses the intent-aware query; the published NextDoorScore score still uses the existing methodology.

⚠ Repair⚠ Furnace Repair
Search captured: furnace repair in st cloud mn

Listing names, ratings, and addresses shown for this comparison are from Google, refreshed when needed. SEOuP stores Place IDs and its own observations, not a permanent copy of Google listings. Observed search: “repair furnace repair HVAC in St. Cloud, MN”.

HVAC Companies (Repair Furnace) in St. Cloud, MN — compared by Google rating, reviews & local visibility

Real competitive search intelligence benchmark for hvac companies (repair furnace) providers in St. Cloud, MN. Evaluates observable local visibility, technical website health, service content depth, and customer reputation derived from actual NextDoorScore observations.

🏢 20 Providers Analyzed🎯 Market Median Score: 69.3/100⭐ Median Reviews: 138.5📡 685 Attributable Measurements
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City map view · St. Cloud, MN

These are the businesses in this comparison, placed on their real coordinates. Top comparison businesses stay labeled. Geographic position is location only — it is not a score.

Marker Legend
Top comparison businesses
Other businesses
3Clustered businesses
Mapped businesses: 20
Labels show comparison position, not a new score. Geographic position is location only.
20 mapped businesses shown.

Top 4 side by side

Observed Google position for this search. Individual quotes appear only when Google Places returned review text. Listing names, ratings, and addresses shown for this comparison are from Google, refreshed when needed. SEOuP stores Place IDs and its own observations, not a permanent copy of Google listings.

The rest of this comparison

RankBusinessRatingGoogle listing quoteLocal Pulse
#5Advanced Heating & Cooling5.0 ★ (59)“Neil is a super nice guy who repaired our air conditioner in 20 minutes😊He said it was a…”—Profile
#6Precise Heating, A/C, Plumbing & Refrigeration, Inc.4.9 ★ (313)“We couldn’t be happier with our garage heater installation! From the very first call to c…”—Profile
#7Gladiator Plumbing & Heating5.0 ★ (44)“We had a great experience with Gladiator Plumbing and Heating! Jared was fantastic to wor…”—Profile
#8Rol Air Plumbing & Heating4.9 ★ (1127)“Jeff is always great to work with. He is the primary reason we keep coming back to Hero w…”—Profile
#9Opie's Gold Heat n' Air4.8 ★ (1472)“Working with Brady, Cole, and the rest of the team from Opie’s Gold Heat n’ Air was an ex…”—Profile
#10Fred's Plumbing, Heating & AC4.7 ★ (110)“Fred’s Heating and AC helped me get my furnace fixed temporarily while we were out of tow…”—Profile
#11Curly’s Heating & Air Conditioning4.9 ★ (132)“We had an outstanding experience with Curly's Heating and Air Conditioning. They replaced…”—Profile
#12Neighborhood Home Services4.8 ★ (957)“I cannot say enough good things about our HVAC technician Mike M and the service we recei…”—Profile
#13Weidner's Mechanical Contractors4.4 ★ (32)“I had Weidner's repair my old air conditioner. The service tech, Mason, showed up less t…”—Profile
#14Mechanical Brothers Plumbing, Heating, and Air Conditioning——Profile
#15HVAC Shop——Profile
#165 Star Plumbing Heating & Air4.6 ★ (145)“I had troubles with mt furnace staying on and heating. Had Curtis come out and inspect an…”—Profile
#17Total Comfort Heating & Cooling——Profile
#18B & B Heating AC & Sheetmetal——Profile
#19Advantage AIR Heating & A/C——Profile
#20Neighborhood Home Services——Profile
Open NextDoorScore factor analysis for every listing
#1
4.8(305 Google listing reviews)
629 Lincoln Ave NE, St Cloud, MN 56304, USA (320) 253-4859 Official Website
87.58 / 100
Overall NextDoorScore Score
Observable digital search authority benchmark
Vs Market Median: +18.28 points
Market Position: 96.88th percentile
Local Visibility
100
+38.75 vs market median
Technical SEO
83.33
-8.34 vs market median
Content Coverage
75
+25 vs market median
Review Volume
305
+166.5 vs median (138.5)
Strongest Observed Advantage
Entity Consistency: +45.83 above market median (75 vs 29.17)[1][2]
Largest Observed Gap
Technical SEO: -8.34 below market median (83.33 vs 91.67)[1][2]
Mechanical Energy Systems was observed at position #1 for the "repair furnace repair HVAC in St. Cloud, MN" search during SEOuP's September 30, 2026 observation.
Why This Business Differs Online

Mechanical Energy Systems is 45.83 points above the measured market median for entity consistency (75 versus 29.17). Its technical seo score is 8.34 points below the measured market median (83.33 versus 91.67). Observed review volume is 305 versus a market median of 138.5; this is a volume comparison, not a service-quality assessment. First measured action: Add descriptions to sampled pages with missing descriptions.[1][2][3]

Largest Observable Opportunity: Add descriptions to sampled pages with missing descriptions[1][2]
85.45 / 100
Overall NextDoorScore Score
Observable digital search authority benchmark
Vs Market Median: +16.15 points
Market Position: 90.63th percentile
Local Visibility
97.5
+36.25 vs market median
Technical SEO
100
+8.33 vs market median
Content Coverage
75
+25 vs market median
Review Volume
1,088
+942.5 vs median (138.5)
Strongest Observed Advantage
Local Visibility: +36.25 above market median (97.5 vs 61.25)[1][2]
Largest Observed Gap
No major trailing factors observed
Augusta Plumbing Heating Air Conditioning was observed at position #2 for the "repair furnace repair HVAC in St. Cloud, MN" search during SEOuP's September 30, 2026 observation. 1 business appeared above it in that same observation.
  1. #1 Mechanical Energy Systems
Why This Business Differs Online

Augusta Plumbing Heating Air Conditioning is 36.25 points above the measured market median for local visibility (97.5 versus 61.25). Observed review volume is 1081 versus a market median of 138.5; this is a volume comparison, not a service-quality assessment. First measured action: Add accessible business contact information.[1][2][3]

Largest Observable Opportunity: Add accessible business contact information[1][2]
70.45 / 100
Overall NextDoorScore Score
Observable digital search authority benchmark
Vs Market Median: +1.15 points
Market Position: 53.13th percentile
Local Visibility
95
+33.75 vs market median
Technical SEO
83.33
-8.34 vs market median
Content Coverage
25
-25 vs market median
Review Volume
92
-45.5 vs median (138.5)
Strongest Observed Advantage
Local Visibility: +33.75 above market median (95 vs 61.25)[1][2]
Largest Observed Gap
Content Coverage: -25 below market median (25 vs 50)[1][2]
MR Mechanical Heating & Cooling was observed at position #3 for the "repair furnace repair HVAC in St. Cloud, MN" search during SEOuP's September 30, 2026 observation. 2 businesses appeared above it in that same observation.
  1. #1 Mechanical Energy Systems
  2. #2 Augusta Plumbing Heating Air Conditioning
Why This Business Differs Online

MR Mechanical Heating & Cooling is 33.75 points above the measured market median for local visibility (95 versus 61.25). Its content coverage score is 25 points below the measured market median (25 versus 50). Observed review volume is 93 versus a market median of 138.5; this is a volume comparison, not a service-quality assessment. First measured action: Answer relevant service questions missing from the sampled content.[1][2][3]

Largest Observable Opportunity: Answer relevant service questions missing from the sampled content[1][2]
68.14 / 100
Overall NextDoorScore Score
Observable digital search authority benchmark
Vs Market Median: -1.16 points
Market Position: 46.88th percentile
Local Visibility
92.5
+31.25 vs market median
Technical SEO
83.33
-8.34 vs market median
Content Coverage
0
-50 vs market median
Review Volume
270
+128.5 vs median (138.5)
Strongest Observed Advantage
Local Visibility: +31.25 above market median (92.5 vs 61.25)[1][2]
Largest Observed Gap
Content Coverage: -50 below market median (0 vs 50)[1][2]
H&S Heating and Air Conditioning was observed at position #4 for the "repair furnace repair HVAC in St. Cloud, MN" search during SEOuP's September 30, 2026 observation. 3 businesses appeared above it in that same observation.
  1. #1 Mechanical Energy Systems
  2. #2 Augusta Plumbing Heating Air Conditioning
  3. #3 MR Mechanical Heating & Cooling
Why This Business Differs Online

H&S Heating and Air Conditioning is 31.25 points above the measured market median for local visibility (92.5 versus 61.25). Its content coverage score is 50 points below the measured market median (0 versus 50). Observed review volume is 267 versus a market median of 138.5; this is a volume comparison, not a service-quality assessment. First measured action: Answer relevant service questions missing from the sampled content.[1][2][3]

Largest Observable Opportunity: Answer relevant service questions missing from the sampled content[1][2]
#5
5.0(59 Google listing reviews)
413 Franklin Ave NE, St Cloud, MN 56304, USA (320) 253-9362 Official Website
72.77 / 100
Overall NextDoorScore Score
Observable digital search authority benchmark
Vs Market Median: +3.47 points
Market Position: 59.38th percentile
Local Visibility
90
+28.75 vs market median
Technical SEO
83.33
-8.34 vs market median
Content Coverage
75
+25 vs market median
Review Volume
59
-84.5 vs median (138.5)
Strongest Observed Advantage
Local Visibility: +28.75 above market median (90 vs 61.25)[1][2]
Largest Observed Gap
Entity Consistency: -29.17 below market median (0 vs 29.17)[1][2]
Advanced Heating & Cooling was observed at position #5 for the "repair furnace repair HVAC in St. Cloud, MN" search during SEOuP's September 30, 2026 observation. 4 businesses appeared above it in that same observation.
  1. #1 Mechanical Energy Systems
  2. #2 Augusta Plumbing Heating Air Conditioning
  3. #3 MR Mechanical Heating & Cooling
  4. #4 H&S Heating and Air Conditioning
Why This Business Differs Online

Advanced Heating & Cooling is 28.75 points above the measured market median for local visibility (90 versus 61.25). Its entity consistency score is 29.17 points below the measured market median (0 versus 29.17). Observed review volume is 54 versus a market median of 138.5; this is a volume comparison, not a service-quality assessment. First measured action: Add accessible business contact information.[1][2][3]

Largest Observable Opportunity: Add accessible business contact information[1][2]
79.84 / 100
Overall NextDoorScore Score
Observable digital search authority benchmark
Vs Market Median: +10.54 points
Market Position: 71.88th percentile
Local Visibility
75
+13.75 vs market median
Technical SEO
100
+8.33 vs market median
Content Coverage
75
+25 vs market median
Review Volume
313
+174.5 vs median (138.5)
Strongest Observed Advantage
Content Coverage: +25 above market median (75 vs 50)[1][2]
Largest Observed Gap
No major trailing factors observed
Precise Heating, A/C, Plumbing & Refrigeration, Inc. was observed at position #6 for the "repair furnace repair HVAC in St. Cloud, MN" search during SEOuP's September 30, 2026 observation. 5 businesses appeared above it in that same observation.
  1. #1 Mechanical Energy Systems
  2. #2 Augusta Plumbing Heating Air Conditioning
  3. #3 MR Mechanical Heating & Cooling
  4. #4 H&S Heating and Air Conditioning
  5. #5 Advanced Heating & Cooling
Why This Business Differs Online

Precise Heating, A/C, Plumbing & Refrigeration, Inc. is 25 points above the measured market median for content coverage (75 versus 50). Observed review volume is 313 versus a market median of 138.5; this is a volume comparison, not a service-quality assessment. First measured action: Add accessible business contact information.[1][2][3]

Largest Observable Opportunity: Add accessible business contact information[1][2]
84.88 / 100
Overall NextDoorScore Score
Observable digital search authority benchmark
Vs Market Median: +15.58 points
Market Position: 84.38th percentile
Local Visibility
85
+23.75 vs market median
Technical SEO
100
+8.33 vs market median
Content Coverage
75
+25 vs market median
Review Volume
44
-94.5 vs median (138.5)
Strongest Observed Advantage
Entity Consistency: +37.5 above market median (66.67 vs 29.17)[1][2]
Largest Observed Gap
Reviews: -5.69 below market median (77.55 vs 83.24)[1][2]
Gladiator Plumbing & Heating was observed at position #7 for the "repair furnace repair HVAC in St. Cloud, MN" search during SEOuP's September 30, 2026 observation. 6 businesses appeared above it in that same observation.
  1. #1 Mechanical Energy Systems
  2. #2 Augusta Plumbing Heating Air Conditioning
  3. #3 MR Mechanical Heating & Cooling
  4. #4 H&S Heating and Air Conditioning
  5. #5 Advanced Heating & Cooling
  6. #6 Precise Heating, A/C, Plumbing & Refrigeration, Inc.
Why This Business Differs Online

Gladiator Plumbing & Heating is 37.5 points above the measured market median for entity consistency (66.67 versus 29.17). Its reviews score is 5.69 points below the measured market median (77.55 versus 83.24). Observed review volume is 44 versus a market median of 138.5; this is a volume comparison, not a service-quality assessment. First measured action: Review the public review-volume gap relative to this market.[1][2][3]

Largest Observable Opportunity: Review the public review-volume gap relative to this market[1][2]
#8
4.9(1,127 Google listing reviews)
3955 Shadowwood Dr NE Ste 4, Sauk Rapids, MN 56379, USA (763) 515-6411 Official Website
66.6 / 100
Overall NextDoorScore Score
Observable digital search authority benchmark
Vs Market Median: -2.7 points
Market Position: 34.38th percentile
Local Visibility
65
+3.75 vs market median
Technical SEO
100
+8.33 vs market median
Content Coverage
25
-25 vs market median
Review Volume
1,127
+986.5 vs median (138.5)
Strongest Observed Advantage
Reviews: +15.76 above market median (99 vs 83.24)[1][2]
Largest Observed Gap
Entity Consistency: -29.17 below market median (0 vs 29.17)[1][2]
Rol Air Plumbing & Heating was observed at position #8 for the "repair furnace repair HVAC in St. Cloud, MN" search during SEOuP's September 30, 2026 observation. 7 businesses appeared above it in that same observation.
  1. #1 Mechanical Energy Systems
  2. #2 Augusta Plumbing Heating Air Conditioning
  3. #3 MR Mechanical Heating & Cooling
  4. #4 H&S Heating and Air Conditioning
  5. #5 Advanced Heating & Cooling
  6. #6 Precise Heating, A/C, Plumbing & Refrigeration, Inc.
  7. #7 Gladiator Plumbing & Heating
Why This Business Differs Online

Rol Air Plumbing & Heating is 15.76 points above the measured market median for reviews (99 versus 83.24). Its entity consistency score is 29.17 points below the measured market median (0 versus 29.17). Observed review volume is 1125 versus a market median of 138.5; this is a volume comparison, not a service-quality assessment. First measured action: Add accessible business contact information.[1][2][3]

Largest Observable Opportunity: Add accessible business contact information[1][2]
#9
4.8(1,472 Google listing reviews)
7284 Co Rd 75, St Cloud, MN 56301, USA (320) 200-1142 Official Website
80.7 / 100
Overall NextDoorScore Score
Observable digital search authority benchmark
Vs Market Median: +11.4 points
Market Position: 78.13th percentile
Local Visibility
80
+18.75 vs market median
Technical SEO
100
+8.33 vs market median
Content Coverage
100
+50 vs market median
Review Volume
1,472
+1,328.5 vs median (138.5)
Strongest Observed Advantage
Content Coverage: +50 above market median (100 vs 50)[1][2]
Largest Observed Gap
Entity Consistency: -29.17 below market median (0 vs 29.17)[1][2]
Opie's Gold Heat n' Air was observed at position #9 for the "repair furnace repair HVAC in St. Cloud, MN" search during SEOuP's September 30, 2026 observation. 8 businesses appeared above it in that same observation.
  1. #1 Mechanical Energy Systems
  2. #2 Augusta Plumbing Heating Air Conditioning
  3. #3 MR Mechanical Heating & Cooling
  4. #4 H&S Heating and Air Conditioning
  5. #5 Advanced Heating & Cooling
  6. #6 Precise Heating, A/C, Plumbing & Refrigeration, Inc.
  7. #7 Gladiator Plumbing & Heating
  8. #8 Rol Air Plumbing & Heating
Why This Business Differs Online

Opie's Gold Heat n' Air is 50 points above the measured market median for content coverage (100 versus 50). Its entity consistency score is 29.17 points below the measured market median (0 versus 29.17). Observed review volume is 1467 versus a market median of 138.5; this is a volume comparison, not a service-quality assessment. First measured action: Add accessible business contact information.[1][2][3]

Largest Observable Opportunity: Add accessible business contact information[1][2]
#10
4.7(110 Google listing reviews)
3635 Quail Rd NE, Sauk Rapids, MN 56379, USA (320) 360-0605 Official Website
44.83 / 100
Overall NextDoorScore Score
Observable digital search authority benchmark
Vs Market Median: -24.47 points
Market Position: 3.13th percentile
Local Visibility
55
-6.25 vs market median
Technical SEO
33.33
-58.34 vs market median
Content Coverage
0
-50 vs market median
Review Volume
110
-28.5 vs median (138.5)
Strongest Observed Advantage
Balanced with market baselines
Largest Observed Gap
Technical SEO: -58.34 below market median (33.33 vs 91.67)[1][2]
Fred's Plumbing, Heating & AC was observed at position #10 for the "repair furnace repair HVAC in St. Cloud, MN" search during SEOuP's September 30, 2026 observation. 9 businesses appeared above it in that same observation.
  1. #1 Mechanical Energy Systems
  2. #2 Augusta Plumbing Heating Air Conditioning
  3. #3 MR Mechanical Heating & Cooling
  4. #4 H&S Heating and Air Conditioning
  5. #5 Advanced Heating & Cooling
  6. #6 Precise Heating, A/C, Plumbing & Refrigeration, Inc.
  7. #7 Gladiator Plumbing & Heating
  8. #8 Rol Air Plumbing & Heating
  9. #9 Opie's Gold Heat n' Air
Why This Business Differs Online

Fred's Plumbing, Heating & AC's technical seo score is 58.34 points below the measured market median (33.33 versus 91.67). Observed review volume is 110 versus a market median of 138.5; this is a volume comparison, not a service-quality assessment. First measured action: Review missing canonical tags on sampled pages.[1][2][3]

Largest Observable Opportunity: Review missing canonical tags on sampled pages[1][2]
50.99 / 100
Overall NextDoorScore Score
Observable digital search authority benchmark
Vs Market Median: -18.31 points
Market Position: 9.38th percentile
Local Visibility
50
-11.25 vs market median
Technical SEO
66.67
-25 vs market median
Content Coverage
0
-50 vs market median
Review Volume
132
-6.5 vs median (138.5)
Strongest Observed Advantage
Reviews: +1.16 above market median (84.4 vs 83.24)[1][2]
Largest Observed Gap
Content Coverage: -50 below market median (0 vs 50)[1][2]
Curly’s Heating & Air Conditioning was observed at position #11 for the "repair furnace repair HVAC in St. Cloud, MN" search during SEOuP's September 30, 2026 observation. 10 businesses appeared above it in that same observation.
  1. #1 Mechanical Energy Systems
  2. #2 Augusta Plumbing Heating Air Conditioning
  3. #3 MR Mechanical Heating & Cooling
  4. #4 H&S Heating and Air Conditioning
  5. #5 Advanced Heating & Cooling
  6. #6 Precise Heating, A/C, Plumbing & Refrigeration, Inc.
  7. #7 Gladiator Plumbing & Heating
  8. #8 Rol Air Plumbing & Heating
  9. #9 Opie's Gold Heat n' Air
  10. #10 Fred's Plumbing, Heating & AC
Why This Business Differs Online

Curly’s Heating & Air Conditioning is 1.16 points above the measured market median for reviews (84.4 versus 83.24). Its content coverage score is 50 points below the measured market median (0 versus 50). Observed review volume is 132 versus a market median of 138.5; this is a volume comparison, not a service-quality assessment. First measured action: Answer relevant service questions missing from the sampled content.[1][2][3]

Largest Observable Opportunity: Answer relevant service questions missing from the sampled content[1][2]
#12
4.8(957 Google listing reviews)
1060 35th Ave NE, Sauk Rapids, MN 56379, USA (320) 244-7465 Official Website
Local Visibility
45
-16.25 vs market median
Technical SEO
Insufficient data
Insufficient data vs market median
Content Coverage
Insufficient data
Insufficient data vs market median
Review Volume
957
+818.5 vs median (138.5)
Strongest Observed Advantage
Reviews: +14.45 above market median (97.69 vs 83.24)[1][2]
Largest Observed Gap
Local Visibility: -16.25 below market median (45 vs 61.25)[1][2]
Why This Business Differs Online

Neighborhood Home Services is 14.45 points above the measured market median for reviews (97.69 versus 83.24). Its local visibility score is 16.25 points below the measured market median (45 versus 61.25). Observed review volume is 957 versus a market median of 138.5; this is a volume comparison, not a service-quality assessment. First measured action: Review the measured local-search visibility gap.[1][2][3]

Largest Observable Opportunity: Review the measured local-search visibility gap[1][2]
74.4 / 100
Overall NextDoorScore Score
Observable digital search authority benchmark
Vs Market Median: +5.1 points
Market Position: 65.63th percentile
Local Visibility
70
+8.75 vs market median
Technical SEO
100
+8.33 vs market median
Content Coverage
75
+25 vs market median
Review Volume
32
-106.5 vs median (138.5)
Strongest Observed Advantage
Content Coverage: +25 above market median (75 vs 50)[1][2]
Largest Observed Gap
Reviews: -13.93 below market median (69.31 vs 83.24)[1][2]
Why This Business Differs Online

Weidner's Mechanical Contractors is 25 points above the measured market median for content coverage (75 versus 50). Its reviews score is 13.93 points below the measured market median (69.31 versus 83.24). Observed review volume is 32 versus a market median of 138.5; this is a volume comparison, not a service-quality assessment. First measured action: Review the public review-volume gap relative to this market.[1][2][3]

Largest Observable Opportunity: Review the public review-volume gap relative to this market[1][2]
65.1 / 100
Overall NextDoorScore Score
Observable digital search authority benchmark
Vs Market Median: -4.2 points
Market Position: 28.13th percentile
Local Visibility
35
-26.25 vs market median
Technical SEO
100
+8.33 vs market median
Content Coverage
25
-25 vs market median
Review Volume
0
-84.5 vs median (138.5)
Strongest Observed Advantage
Entity Consistency: +20.83 above market median (50 vs 29.17)[1][2]
Largest Observed Gap
Local Visibility: -26.25 below market median (35 vs 61.25)[1][2]
Why This Business Differs Online

Mechanical Brothers Plumbing, Heating, and Air Conditioning is 20.83 points above the measured market median for entity consistency (50 versus 29.17). Its local visibility score is 26.25 points below the measured market median (35 versus 61.25). Observed review volume is 54 versus a market median of 138.5; this is a volume comparison, not a service-quality assessment. First measured action: Review the measured local-search visibility gap.[1][2][3]

Largest Observable Opportunity: Review the measured local-search visibility gap[1][2]
#15
Unrated(0 Google listing reviews)
Local Visibility
30
-31.25 vs market median
Technical SEO
Insufficient data
Insufficient data vs market median
Content Coverage
Insufficient data
Insufficient data vs market median
Review Volume
0
-113.5 vs median (138.5)
Strongest Observed Advantage
Balanced with market baselines
Largest Observed Gap
Local Profile: -33.33 below market median (66.67 vs 100)[1][2]
Why This Business Differs Online

HVAC Shop's local profile score is 33.33 points below the measured market median (66.67 versus 100). Observed review volume is 25 versus a market median of 138.5; this is a volume comparison, not a service-quality assessment. First measured action: Connect the official website to the local profile.[1][2][3]

Largest Observable Opportunity: Connect the official website to the local profile[1][2]
63.98 / 100
Overall NextDoorScore Score
Observable digital search authority benchmark
Vs Market Median: -5.32 points
Market Position: 21.88th percentile
Local Visibility
25
-36.25 vs market median
Technical SEO
83.33
-8.34 vs market median
Content Coverage
75
+25 vs market median
Review Volume
145
+6.5 vs median (138.5)
Strongest Observed Advantage
Content Coverage: +25 above market median (75 vs 50)[1][2]
Largest Observed Gap
Local Visibility: -36.25 below market median (25 vs 61.25)[1][2]
Why This Business Differs Online

5 Star Plumbing Heating & Air is 25 points above the measured market median for content coverage (75 versus 50). Its local visibility score is 36.25 points below the measured market median (25 versus 61.25). Observed review volume is 145 versus a market median of 138.5; this is a volume comparison, not a service-quality assessment. First measured action: Review the measured local-search visibility gap.[1][2][3]

Largest Observable Opportunity: Review the measured local-search visibility gap[1][2]
67.45 / 100
Overall NextDoorScore Score
Observable digital search authority benchmark
Vs Market Median: -1.85 points
Market Position: 40.63th percentile
Local Visibility
20
-41.25 vs market median
Technical SEO
100
+8.33 vs market median
Content Coverage
25
-25 vs market median
Review Volume
0
+3,451.5 vs median (138.5)
Strongest Observed Advantage
Entity Consistency: +37.5 above market median (66.67 vs 29.17)[1][2]
Largest Observed Gap
Local Visibility: -41.25 below market median (20 vs 61.25)[1][2]
Why This Business Differs Online

Total Comfort Heating & Cooling is 37.5 points above the measured market median for entity consistency (66.67 versus 29.17). Its local visibility score is 41.25 points below the measured market median (20 versus 61.25). Observed review volume is 3590 versus a market median of 138.5; this is a volume comparison, not a service-quality assessment. First measured action: Review the measured local-search visibility gap.[1][2][3]

Largest Observable Opportunity: Review the measured local-search visibility gap[1][2]
Local Visibility
57.5
-3.75 vs market median
Technical SEO
Insufficient data
Insufficient data vs market median
Content Coverage
Insufficient data
Insufficient data vs market median
Review Volume
0
-133.5 vs median (138.5)
Strongest Observed Advantage
Balanced with market baselines
Largest Observed Gap
Local Profile: -33.33 below market median (66.67 vs 100)[1][2]
B & B Heating AC & Sheetmetal was observed at position #18 for the "repair furnace repair HVAC in St. Cloud, MN" search during SEOuP's September 30, 2026 observation. 17 businesses appeared above it in that same observation.
  1. #1 Mechanical Energy Systems
  2. #2 Augusta Plumbing Heating Air Conditioning
  3. #3 MR Mechanical Heating & Cooling
  4. #4 H&S Heating and Air Conditioning
  5. #5 Advanced Heating & Cooling
  6. #6 Precise Heating, A/C, Plumbing & Refrigeration, Inc.
  7. #7 Gladiator Plumbing & Heating
  8. #8 Rol Air Plumbing & Heating
  9. #9 Opie's Gold Heat n' Air
  10. #10 Fred's Plumbing, Heating & AC
  11. #11 Curly’s Heating & Air Conditioning
  12. #12 Neighborhood Home Services
  13. #13 Weidner's Mechanical Contractors
  14. #14 Mechanical Brothers Plumbing, Heating, and Air Conditioning
  15. #15 HVAC Shop
  16. #16 5 Star Plumbing Heating & Air
  17. #17 Total Comfort Heating & Cooling
Why This Business Differs Online

B & B Heating AC & Sheetmetal's local profile score is 33.33 points below the measured market median (66.67 versus 100). Observed review volume is 5 versus a market median of 138.5; this is a volume comparison, not a service-quality assessment. First measured action: Connect the official website to the local profile.[1][2][3]

Largest Observable Opportunity: Connect the official website to the local profile[1][2]
52.25 / 100
Overall NextDoorScore Score
Observable digital search authority benchmark
Vs Market Median: -17.05 points
Market Position: 15.63th percentile
Local Visibility
10
-51.25 vs market median
Technical SEO
83.33
-8.34 vs market median
Content Coverage
25
-25 vs market median
Review Volume
0
-126.5 vs median (138.5)
Strongest Observed Advantage
Entity Consistency: +4.16 above market median (33.33 vs 29.17)[1][2]
Largest Observed Gap
Local Visibility: -51.25 below market median (10 vs 61.25)[1][2]
Advantage AIR Heating & A/C was observed at position #19 for the "repair furnace repair HVAC in St. Cloud, MN" search during SEOuP's September 30, 2026 observation. 18 businesses appeared above it in that same observation.
  1. #1 Mechanical Energy Systems
  2. #2 Augusta Plumbing Heating Air Conditioning
  3. #3 MR Mechanical Heating & Cooling
  4. #4 H&S Heating and Air Conditioning
  5. #5 Advanced Heating & Cooling
  6. #6 Precise Heating, A/C, Plumbing & Refrigeration, Inc.
  7. #7 Gladiator Plumbing & Heating
  8. #8 Rol Air Plumbing & Heating
  9. #9 Opie's Gold Heat n' Air
  10. #10 Fred's Plumbing, Heating & AC
  11. #11 Curly’s Heating & Air Conditioning
  12. #12 Neighborhood Home Services
  13. #13 Weidner's Mechanical Contractors
  14. #14 Mechanical Brothers Plumbing, Heating, and Air Conditioning
  15. #15 HVAC Shop
  16. #16 5 Star Plumbing Heating & Air
  17. #17 Total Comfort Heating & Cooling
  18. #18 B & B Heating AC & Sheetmetal
Why This Business Differs Online

Advantage AIR Heating & A/C is 4.16 points above the measured market median for entity consistency (33.33 versus 29.17). Its local visibility score is 51.25 points below the measured market median (10 versus 61.25). Observed review volume is 12 versus a market median of 138.5; this is a volume comparison, not a service-quality assessment. First measured action: Review the measured local-search visibility gap.[1][2][3]

Largest Observable Opportunity: Review the measured local-search visibility gap[1][2]
Local Visibility
5
-56.25 vs market median
Technical SEO
Insufficient data
Insufficient data vs market median
Content Coverage
Insufficient data
Insufficient data vs market median
Review Volume
0
+1,420.5 vs median (138.5)
Strongest Observed Advantage
Reviews: +14.76 above market median (98 vs 83.24)[1][2]
Largest Observed Gap
Local Visibility: -56.25 below market median (5 vs 61.25)[1][2]
Neighborhood Home Services was observed at position #20 for the "repair furnace repair HVAC in St. Cloud, MN" search during SEOuP's September 30, 2026 observation. 19 businesses appeared above it in that same observation.
  1. #1 Mechanical Energy Systems
  2. #2 Augusta Plumbing Heating Air Conditioning
  3. #3 MR Mechanical Heating & Cooling
  4. #4 H&S Heating and Air Conditioning
  5. #5 Advanced Heating & Cooling
  6. #6 Precise Heating, A/C, Plumbing & Refrigeration, Inc.
  7. #7 Gladiator Plumbing & Heating
  8. #8 Rol Air Plumbing & Heating
  9. #9 Opie's Gold Heat n' Air
  10. #10 Fred's Plumbing, Heating & AC
  11. #11 Curly’s Heating & Air Conditioning
  12. #12 Neighborhood Home Services
  13. #13 Weidner's Mechanical Contractors
  14. #14 Mechanical Brothers Plumbing, Heating, and Air Conditioning
  15. #15 HVAC Shop
  16. #16 5 Star Plumbing Heating & Air
  17. #17 Total Comfort Heating & Cooling
  18. #18 B & B Heating AC & Sheetmetal
  19. #19 Advantage AIR Heating & A/C
Why This Business Differs Online

Neighborhood Home Services is 14.76 points above the measured market median for reviews (98 versus 83.24). Its local visibility score is 56.25 points below the measured market median (5 versus 61.25). Observed review volume is 1559 versus a market median of 138.5; this is a volume comparison, not a service-quality assessment. First measured action: Review the measured local-search visibility gap.[1][2][3]

Largest Observable Opportunity: Review the measured local-search visibility gap[1][2]

Who Has the Advantage? Factor Leaderboards

Independent rankings for each measured search factor within this snapshot. Ranks reflect observable digital data, not an endorsement.

Highest Observed Local Visibility Scores
Market Median: 61.25 · Average: 59.13 · Range: 5–100 (20 measured)

Service × Location Content Detection Matrix

Observed coverage of essential service and location content on sampled official websites.

Detected Content CheckB & B Heating AC & Sheetmetal5 Star Plumbing Heating & AirNeighborhood Home ServicesMechanical Brothers Plumbing, Heating, and Air ConditioningMR Mechanical Heating & CoolingCurly’s Heating & Air ConditioningHVAC ShopRol Air Plumbing & HeatingMechanical Energy SystemsGladiator Plumbing & HeatingOpie's Gold Heat n' AirAdvanced Heating & CoolingTotal Comfort Heating & CoolingAdvantage AIR Heating & A/CH&S Heating and Air ConditioningWeidner's Mechanical ContractorsAugusta Plumbing Heating Air ConditioningFred's Plumbing, Heating & ACNeighborhood Home ServicesPrecise Heating, A/C, Plumbing & Refrigeration, Inc.
Service content
16 measured
—✓ Detected[1]—✓ Detected[1]✓ Detected[1]✗ Not detected[1]—✓ Detected[1]✓ Detected[1]✓ Detected[1]✓ Detected[1]✓ Detected[1]✓ Detected[1]✓ Detected[1]✗ Not detected[1]✓ Detected[1]✓ Detected[1]✗ Not detected[1]—✓ Detected[1]
Location content
16 measured
—✓ Detected[1]—✗ Not detected[1]✗ Not detected[1]✗ Not detected[1]—✗ Not detected[1]✓ Detected[1]✓ Detected[1]✓ Detected[1]✓ Detected[1]✗ Not detected[1]✗ Not detected[1]✗ Not detected[1]✓ Detected[1]✓ Detected[1]✗ Not detected[1]—✓ Detected[1]
Service and location coverage
16 measured
—✓ Detected[1]—✗ Not detected[1]✗ Not detected[1]✗ Not detected[1]—✗ Not detected[1]✓ Detected[1]✓ Detected[1]✓ Detected[1]✓ Detected[1]✗ Not detected[1]✗ Not detected[1]✗ Not detected[1]✓ Detected[1]✓ Detected[1]✗ Not detected[1]—✓ Detected[1]
Relevant FAQs
16 measured
—✗ Not detected[1]—✗ Not detected[1]✗ Not detected[1]✗ Not detected[1]—✗ Not detected[1]✗ Not detected[1]✗ Not detected[1]✓ Detected[1]✗ Not detected[1]✗ Not detected[1]✗ Not detected[1]✗ Not detected[1]✗ Not detected[1]✗ Not detected[1]✗ Not detected[1]—✗ Not detected[1]

Snapshot Provenance & Methodology Disclosure

Snapshot ID: 9658542e-f994-42d2-9155-03b74248d242 · Scoring Cutoff (asOf): 2026-09-30 02:53 UTC · Published: 2026-09-30 02:53 UTC · Methodology Version: 1.1.0

This comparison is a published, immutable snapshot. Scores evaluate observable digital search signals (local visibility, website accessibility, service content, and reviews) and do not evaluate physical craftsmanship, licensing, or safety.

View Full Methodology Weights & Scoring Rules
Methodology Factor Weights:
  • Local Visibility (20%): Verified local-search position and explicitly observed category, location, and service-area relevance.
  • Local Profile (15%): Measured completeness of public local-profile information.
  • Reviews (15%): Observed public rating, review volume, and review recency when measured.
  • Technical SEO (20%): Explicitly measured website accessibility, metadata, indexability, and technical checks.
  • Content Coverage (15%): Detected relevant service, local, and supporting content within the sampled website.
  • Entity Consistency (15%): Explicit cross-source consistency checks and detected business identity information.
Scoring Rules:
  • Scores describe observable digital signals, not workmanship, customer service, licensing, safety, or business quality.
  • Each factor is the arithmetic mean of its measured signals on a 0–100 scale. Signal coverage is shown separately; absent or unavailable signals are never zeroes.
  • The overall score is the weighted mean of all six factors and is unavailable until every factor has at least one measured signal. Factor coverage can differ across businesses.
  • Only attributable observations at or before the fixed asOf date, no more than 90 days old, and not expired at asOf are scored. The latest observation for a signal controls its availability.
  • Boolean checks score 100 for true and 0 for false. Rating scores rating / 5 × 100. Review volume scores min(100, log10(count + 1) / 3 × 100), a disclosed saturation benchmark of 999 reviews, not a quality assessment.
  • Review recency scores exp(-days / 180) × 100. Verified local-search rank scores max(0, 1 - (rank - 1) / 20) × 100; discovery-list order is never a search rank.
  • Measured percentages are used directly. Broken-link count scores 100 only for an explicitly measured zero, otherwise 0. Scores and statistics round to two decimals.
  • Market statistics exclude unavailable values. Midrank percentile = 100 × (number below + half the number tied) / measured sample size; an all-tied sample is at the 50th percentile.
  • Opportunities describe measured gaps, not estimated traffic or revenue. Missing observations never create an opportunity. Raw observations, source references, and dates remain visible.
  • Observed Google position is the 1-based order returned by the configured Google Places text search for a specific query, location, and observation time. It is not a universal or permanent Google rank. SEOuP stores Place IDs and its own audit observations; Google listing fields are a short-lived display cache with required attribution.