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Purpose-built comparison

pet grooming in in St. Cloud, MN

This market was created from the customer's normalized search intent. Google discovery uses the intent-aware query; the published NextDoorScore score still uses the existing methodology.

Search captured: pet grooming in st cloud mn

Listing names, ratings, and addresses shown for this comparison are from Google, refreshed when needed. SEOuP stores Place IDs and its own observations, not a permanent copy of Google listings. Observed search: “pet grooming in in St. Cloud, MN”.

Pet Groomers in St. Cloud, MN — compared by Google rating, reviews & local visibility

Real competitive search intelligence benchmark for pet groomers providers in St. Cloud, MN. Evaluates observable local visibility, technical website health, service content depth, and customer reputation derived from actual NextDoorScore observations.

🏢 20 Providers Analyzed🎯 Market Median Score: 62.81/100⭐ Median Reviews: 154.5📡 643 Attributable Measurements
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City map view · St. Cloud, MN

These are the businesses in this comparison, placed on their real coordinates. Top comparison businesses stay labeled. Geographic position is location only — it is not a score.

Marker Legend
Top comparison businesses
Other businesses
3Clustered businesses
Mapped businesses: 18
Unmapped businesses: 2
Labels show comparison position, not a new score. Geographic position is location only.
18 mapped businesses shown · 2 unmapped.

Top 4 side by side

Observed Google position for this search. Individual quotes appear only when Google Places returned review text. Listing names, ratings, and addresses shown for this comparison are from Google, refreshed when needed. SEOuP stores Place IDs and its own observations, not a permanent copy of Google listings.

The rest of this comparison

RankBusinessRatingGoogle listing quoteLocal Pulse
#5Purrfect Paws Pet Spa4.5 ★ (108)“This is my favorite place ever to take my dogs. I bring them in for walk in nail trims, a…”—Profile
#6La Dee Dogs4.9 ★ (243)“Business owner is quite pet friendly and knowledgeable. Her staff members also are friend…”—Profile
#7KNOTTY Paws4.7 ★ (185)“Talked to 2 different people there. Manager took her in herself. Basically gave her a wa…”—Profile
#8Pet Supplies Plus Waite Park4.8 ★ (209)“This local Pet Supplies Plus is wonderful. There's almost always a 10-15% off purchase co…”—Profile
#9Oh Fur Cute4.3 ★ (6)“Thanks so much for cutting Willows hair today! No kennel to put her in and she’s stuck i…”—Profile
#10Petco Grooming4.8 ★ (86)“We brought in our husky today, and the girl (Amara) who did his groom was absolutely amaz…”—Profile
#11PetSmart4.3 ★ (1738)“This was the worst experience i’ve ever had at petsmart. The girl that was helping me get…”—Profile
#12Buzzy Bees Pet Spa4.8 ★ (16)“Absolutely love bringing our animals here!! They always do a great job with our dog and a…”—Profile
#13Lilly pups boutique4.9 ★ (862)“Excellent grooming experience! 🐾💕 They did an amazing job with Luna. She looked absolut…”—Profile
#14PetSmart Grooming5.0 ★ (3)“Groomers are so upbeat, positive and enthusiastic. All of them fuss over your doggo, not…”—Profile
#15Grooming by matt4.3 ★ (6)“I had a wonderful experience with Matt he's kind and gentle with your small pet . I was i…”—Profile
#16PETCO, Eau Claire——Profile
#17Cat & Dog by Pawdini Grooming Spot4.7 ★ (81)“What an amazing experience for both my family and my pup, Kylo! From the moment we met, s…”—Profile
#18Granite City Pet Hospital4.6 ★ (820)“I have taken my kitten Juniper here twice now for her shots. They are a little more expen…”—Profile
#19Sam & Danni's Pet Resort4.6 ★ (249)“Wow, FIVE Furry STARS go to the fantastic Sam and Danni's Pet Resort and Spa for taking i…”—Profile
#20Companions Animal Hospital——Profile
Open NextDoorScore factor analysis for every listing
81.49 / 100
Overall NextDoorScore Score
Observable digital search authority benchmark
Vs Market Median: +18.68 points
Market Position: 96.67th percentile
Local Visibility
100
+35 vs market median
Technical SEO
100
+16.67 vs market median
Content Coverage
50
+50 vs market median
Review Volume
523
+364.5 vs median (154.5)
Strongest Observed Advantage
Content Coverage: +50 above market median (50 vs 0)[1][2]
Largest Observed Gap
No major trailing factors observed
Pet Evolution - St. Cloud, MN - Grooming | Self-Wash | Healthy Food | Mobile Nail Trim was observed at position #1 for the "pet grooming in in St. Cloud, MN" search during SEOuP's September 29, 2026 observation.
Why This Business Differs Online

Pet Evolution - St. Cloud, MN - Grooming | Self-Wash | Healthy Food | Mobile Nail Trim is 50 points above the measured market median for content coverage (50 versus 0). Observed review volume is 519 versus a market median of 154.5; this is a volume comparison, not a service-quality assessment. First measured action: Add accessible business contact information.[1][2][3]

Largest Observable Opportunity: Add accessible business contact information[1][2]
#2
4.4(124 Google listing reviews)
1266 32nd Ave N, St Cloud, MN 56303, USA (320) 253-7297 Official Website
64.68 / 100
Overall NextDoorScore Score
Observable digital search authority benchmark
Vs Market Median: +1.87 points
Market Position: 63.33th percentile
Local Visibility
97.5
+32.5 vs market median
Technical SEO
66.67
-16.66 vs market median
Content Coverage
0
0 vs market median
Review Volume
124
-30.5 vs median (154.5)
Strongest Observed Advantage
Local Visibility: +32.5 above market median (97.5 vs 65)[1][2]
Largest Observed Gap
Technical SEO: -16.66 below market median (66.67 vs 83.33)[1][2]
Karma's Paw Spa was observed at position #2 for the "pet grooming in in St. Cloud, MN" search during SEOuP's September 29, 2026 observation. 1 business appeared above it in that same observation.
  1. #1 Pet Evolution - St. Cloud, MN - Grooming | Self-Wash | Healthy Food | Mobile Nail Trim
Why This Business Differs Online

Karma's Paw Spa is 32.5 points above the measured market median for local visibility (97.5 versus 65). Its technical seo score is 16.66 points below the measured market median (66.67 versus 83.33). Observed review volume is 124 versus a market median of 154.5; this is a volume comparison, not a service-quality assessment. First measured action: Add clear primary headings on sampled pages.[1][2][3]

Largest Observable Opportunity: Add clear primary headings on sampled pages[1][2]
#3
4.5(12 Google listing reviews)
2012 Veterans Dr, St Cloud, MN 56303, USA (320) 774-1211
Local Visibility
95
+30 vs market median
Technical SEO
Insufficient data
Insufficient data vs market median
Content Coverage
Insufficient data
Insufficient data vs market median
Review Volume
12
-142.5 vs median (154.5)
Strongest Observed Advantage
Local Visibility: +30 above market median (95 vs 65)[1][2]
Largest Observed Gap
Local Profile: -33.33 below market median (66.67 vs 100)[1][2]
Lucky Dog Pet Grooming was observed at position #3 for the "pet grooming in in St. Cloud, MN" search during SEOuP's September 29, 2026 observation. 2 businesses appeared above it in that same observation.
  1. #1 Pet Evolution - St. Cloud, MN - Grooming | Self-Wash | Healthy Food | Mobile Nail Trim
  2. #2 Karma's Paw Spa
Why This Business Differs Online

Lucky Dog Pet Grooming is 30 points above the measured market median for local visibility (95 versus 65). Its local profile score is 33.33 points below the measured market median (66.67 versus 100). Observed review volume is 12 versus a market median of 154.5; this is a volume comparison, not a service-quality assessment. First measured action: Connect the official website to the local profile.[1][2][3]

Largest Observable Opportunity: Connect the official website to the local profile[1][2]
#4
3.4(27 Google listing reviews)
1720 W St Germain St, St Cloud, MN 56301, USA Official Website
58.05 / 100
Overall NextDoorScore Score
Observable digital search authority benchmark
Vs Market Median: -4.76 points
Market Position: 43.33th percentile
Local Visibility
92.5
+27.5 vs market median
Technical SEO
66.67
-16.66 vs market median
Content Coverage
25
+25 vs market median
Review Volume
27
-127.5 vs median (154.5)
Strongest Observed Advantage
Local Visibility: +27.5 above market median (92.5 vs 65)[1][2]
Largest Observed Gap
Local Profile: -33.33 below market median (66.67 vs 100)[1][2]
Pet Fresh Dog Wash was observed at position #4 for the "pet grooming in in St. Cloud, MN" search during SEOuP's September 29, 2026 observation. 3 businesses appeared above it in that same observation.
  1. #1 Pet Evolution - St. Cloud, MN - Grooming | Self-Wash | Healthy Food | Mobile Nail Trim
  2. #2 Karma's Paw Spa
  3. #3 Lucky Dog Pet Grooming
Why This Business Differs Online

Pet Fresh Dog Wash is 27.5 points above the measured market median for local visibility (92.5 versus 65). Its local profile score is 33.33 points below the measured market median (66.67 versus 100). Observed review volume is 27 versus a market median of 154.5; this is a volume comparison, not a service-quality assessment. First measured action: Add current contact information to the local profile.[1][2][3]

Largest Observable Opportunity: Add current contact information to the local profile[1][2]
#5
4.5(108 Google listing reviews)
734 S Benton Dr, Sauk Rapids, MN 56379, USA (320) 774-1151 Official Website
67.83 / 100
Overall NextDoorScore Score
Observable digital search authority benchmark
Vs Market Median: +5.02 points
Market Position: 76.67th percentile
Local Visibility
80
+15 vs market median
Technical SEO
100
+16.67 vs market median
Content Coverage
0
0 vs market median
Review Volume
108
-47.5 vs median (154.5)
Strongest Observed Advantage
Technical SEO: +16.67 above market median (100 vs 83.33)[1][2]
Largest Observed Gap
Reviews: -3.61 below market median (78.89 vs 82.5)[1][2]
Purrfect Paws Pet Spa was observed at position #5 for the "pet grooming in in St. Cloud, MN" search during SEOuP's September 29, 2026 observation. 4 businesses appeared above it in that same observation.
  1. #1 Pet Evolution - St. Cloud, MN - Grooming | Self-Wash | Healthy Food | Mobile Nail Trim
  2. #2 Karma's Paw Spa
  3. #3 Lucky Dog Pet Grooming
  4. #4 Pet Fresh Dog Wash
Why This Business Differs Online

Purrfect Paws Pet Spa is 16.67 points above the measured market median for technical seo (100 versus 83.33). Its reviews score is 3.61 points below the measured market median (78.89 versus 82.5). Observed review volume is 107 versus a market median of 154.5; this is a volume comparison, not a service-quality assessment. First measured action: Review the public review-volume gap relative to this market.[1][2][3]

Largest Observable Opportunity: Review the public review-volume gap relative to this market[1][2]
#6
4.9(243 Google listing reviews)
1124 Kuhn Dr, St Cloud, MN 56301, USA (320) 291-9468
Local Visibility
87.5
+22.5 vs market median
Technical SEO
Insufficient data
Insufficient data vs market median
Content Coverage
Insufficient data
Insufficient data vs market median
Review Volume
243
+89.5 vs median (154.5)
Strongest Observed Advantage
Local Visibility: +22.5 above market median (87.5 vs 65)[1][2]
Largest Observed Gap
Local Profile: -33.33 below market median (66.67 vs 100)[1][2]
La Dee Dogs was observed at position #6 for the "pet grooming in in St. Cloud, MN" search during SEOuP's September 29, 2026 observation. 5 businesses appeared above it in that same observation.
  1. #1 Pet Evolution - St. Cloud, MN - Grooming | Self-Wash | Healthy Food | Mobile Nail Trim
  2. #2 Karma's Paw Spa
  3. #3 Lucky Dog Pet Grooming
  4. #4 Pet Fresh Dog Wash
  5. #5 Purrfect Paws Pet Spa
Why This Business Differs Online

La Dee Dogs is 22.5 points above the measured market median for local visibility (87.5 versus 65). Its local profile score is 33.33 points below the measured market median (66.67 versus 100). Observed review volume is 244 versus a market median of 154.5; this is a volume comparison, not a service-quality assessment. First measured action: Connect the official website to the local profile.[1][2][3]

Largest Observable Opportunity: Connect the official website to the local profile[1][2]
#7
4.7(185 Google listing reviews)
600 1st Ave NE, Sartell, MN 56377, USA (320) 774-1056 Official Website
66.72 / 100
Overall NextDoorScore Score
Observable digital search authority benchmark
Vs Market Median: +3.91 points
Market Position: 70th percentile
Local Visibility
70
+5 vs market median
Technical SEO
100
+16.67 vs market median
Content Coverage
0
0 vs market median
Review Volume
185
+30.5 vs median (154.5)
Strongest Observed Advantage
Technical SEO: +16.67 above market median (100 vs 83.33)[1][2]
Largest Observed Gap
No major trailing factors observed
KNOTTY Paws was observed at position #7 for the "pet grooming in in St. Cloud, MN" search during SEOuP's September 29, 2026 observation. 6 businesses appeared above it in that same observation.
  1. #1 Pet Evolution - St. Cloud, MN - Grooming | Self-Wash | Healthy Food | Mobile Nail Trim
  2. #2 Karma's Paw Spa
  3. #3 Lucky Dog Pet Grooming
  4. #4 Pet Fresh Dog Wash
  5. #5 Purrfect Paws Pet Spa
  6. #6 La Dee Dogs
Why This Business Differs Online

KNOTTY Paws is 16.67 points above the measured market median for technical seo (100 versus 83.33). Observed review volume is 185 versus a market median of 154.5; this is a volume comparison, not a service-quality assessment. First measured action: Add accessible business contact information.[1][2][3]

Largest Observable Opportunity: Add accessible business contact information[1][2]
#8
4.8(209 Google listing reviews)
110 2nd St S Ste 103, Waite Park, MN 56387, USA (320) 640-4810 Official Website
Local Visibility
65
0 vs market median
Technical SEO
Insufficient data
Insufficient data vs market median
Content Coverage
Insufficient data
Insufficient data vs market median
Review Volume
209
+49.5 vs median (154.5)
Strongest Observed Advantage
Reviews: +4.03 above market median (86.53 vs 82.5)[1][2]
Largest Observed Gap
No major trailing factors observed
Pet Supplies Plus Waite Park was observed at position #8 for the "pet grooming in in St. Cloud, MN" search during SEOuP's September 29, 2026 observation. 7 businesses appeared above it in that same observation.
  1. #1 Pet Evolution - St. Cloud, MN - Grooming | Self-Wash | Healthy Food | Mobile Nail Trim
  2. #2 Karma's Paw Spa
  3. #3 Lucky Dog Pet Grooming
  4. #4 Pet Fresh Dog Wash
  5. #5 Purrfect Paws Pet Spa
  6. #6 La Dee Dogs
  7. #7 KNOTTY Paws
Why This Business Differs Online

Pet Supplies Plus Waite Park is 4.03 points above the measured market median for reviews (86.53 versus 82.5). Observed review volume is 204 versus a market median of 154.5; this is a volume comparison, not a service-quality assessment. First measured action: Review the measured local-search visibility gap.[1][2][3]

Largest Observable Opportunity: Review the measured local-search visibility gap[1][2]
#9
4.3(6 Google listing reviews)
1020 14th Ave S, St Cloud, MN 56301, USA (320) 282-3608 Official Website
46.23 / 100
Overall NextDoorScore Score
Observable digital search authority benchmark
Vs Market Median: -16.58 points
Market Position: 16.67th percentile
Local Visibility
80
+15 vs market median
Technical SEO
33.33
-50 vs market median
Content Coverage
0
0 vs market median
Review Volume
6
-148.5 vs median (154.5)
Strongest Observed Advantage
Local Visibility: +15 above market median (80 vs 65)[1][2]
Largest Observed Gap
Technical SEO: -50 below market median (33.33 vs 83.33)[1][2]
Oh Fur Cute was observed at position #9 for the "pet grooming in in St. Cloud, MN" search during SEOuP's September 29, 2026 observation. 8 businesses appeared above it in that same observation.
  1. #1 Pet Evolution - St. Cloud, MN - Grooming | Self-Wash | Healthy Food | Mobile Nail Trim
  2. #2 Karma's Paw Spa
  3. #3 Lucky Dog Pet Grooming
  4. #4 Pet Fresh Dog Wash
  5. #5 Purrfect Paws Pet Spa
  6. #6 La Dee Dogs
  7. #7 KNOTTY Paws
  8. #8 Pet Supplies Plus Waite Park
Why This Business Differs Online

Oh Fur Cute is 15 points above the measured market median for local visibility (80 versus 65). Its technical seo score is 50 points below the measured market median (33.33 versus 83.33). Observed review volume is 6 versus a market median of 154.5; this is a volume comparison, not a service-quality assessment. First measured action: Review missing canonical tags on sampled pages.[1][2][3]

Largest Observable Opportunity: Review missing canonical tags on sampled pages[1][2]
#10
4.8(86 Google listing reviews)
35 Waite Ave N, Waite Park, MN 56387, USA (320) 253-1004 Official Website
73.02 / 100
Overall NextDoorScore Score
Observable digital search authority benchmark
Vs Market Median: +10.21 points
Market Position: 90th percentile
Local Visibility
55
-10 vs market median
Technical SEO
100
+16.67 vs market median
Content Coverage
50
+50 vs market median
Review Volume
86
-70.5 vs median (154.5)
Strongest Observed Advantage
Content Coverage: +50 above market median (50 vs 0)[1][2]
Largest Observed Gap
Local Visibility: -10 below market median (55 vs 65)[1][2]
Petco Grooming was observed at position #10 for the "pet grooming in in St. Cloud, MN" search during SEOuP's September 29, 2026 observation. 9 businesses appeared above it in that same observation.
  1. #1 Pet Evolution - St. Cloud, MN - Grooming | Self-Wash | Healthy Food | Mobile Nail Trim
  2. #2 Karma's Paw Spa
  3. #3 Lucky Dog Pet Grooming
  4. #4 Pet Fresh Dog Wash
  5. #5 Purrfect Paws Pet Spa
  6. #6 La Dee Dogs
  7. #7 KNOTTY Paws
  8. #8 Pet Supplies Plus Waite Park
  9. #9 Oh Fur Cute
Why This Business Differs Online

Petco Grooming is 50 points above the measured market median for content coverage (50 versus 0). Its local visibility score is 10 points below the measured market median (55 versus 65). Observed review volume is 84 versus a market median of 154.5; this is a volume comparison, not a service-quality assessment. First measured action: Review the measured local-search visibility gap.[1][2][3]

Largest Observable Opportunity: Review the measured local-search visibility gap[1][2]
#11
4.3(1,738 Google listing reviews)
320 2nd St S, Waite Park, MN 56387, USA (320) 251-4459 Official Website
Local Visibility
50
-15 vs market median
Technical SEO
Insufficient data
Insufficient data vs market median
Content Coverage
Insufficient data
Insufficient data vs market median
Review Volume
1,738
+1,580.5 vs median (154.5)
Strongest Observed Advantage
Reviews: +10.5 above market median (93 vs 82.5)[1][2]
Largest Observed Gap
Local Visibility: -15 below market median (50 vs 65)[1][2]
PetSmart was observed at position #11 for the "pet grooming in in St. Cloud, MN" search during SEOuP's September 29, 2026 observation. 10 businesses appeared above it in that same observation.
  1. #1 Pet Evolution - St. Cloud, MN - Grooming | Self-Wash | Healthy Food | Mobile Nail Trim
  2. #2 Karma's Paw Spa
  3. #3 Lucky Dog Pet Grooming
  4. #4 Pet Fresh Dog Wash
  5. #5 Purrfect Paws Pet Spa
  6. #6 La Dee Dogs
  7. #7 KNOTTY Paws
  8. #8 Pet Supplies Plus Waite Park
  9. #9 Oh Fur Cute
  10. #10 Petco Grooming
Why This Business Differs Online

PetSmart is 10.5 points above the measured market median for reviews (93 versus 82.5). Its local visibility score is 15 points below the measured market median (50 versus 65). Observed review volume is 1735 versus a market median of 154.5; this is a volume comparison, not a service-quality assessment. First measured action: Review the measured local-search visibility gap.[1][2][3]

Largest Observable Opportunity: Review the measured local-search visibility gap[1][2]
#12
4.8(16 Google listing reviews)
7 2nd Ave N, Sauk Rapids, MN 56379, USA (320) 292-8904 Official Website
62.81 / 100
Overall NextDoorScore Score
Observable digital search authority benchmark
Vs Market Median: 0 points
Market Position: 50th percentile
Local Visibility
45
-20 vs market median
Technical SEO
100
+16.67 vs market median
Content Coverage
25
+25 vs market median
Review Volume
16
-139.5 vs median (154.5)
Strongest Observed Advantage
Content Coverage: +25 above market median (25 vs 0)[1][2]
Largest Observed Gap
Local Visibility: -20 below market median (45 vs 65)[1][2]
Buzzy Bees Pet Spa was observed at position #12 for the "pet grooming in in St. Cloud, MN" search during SEOuP's September 29, 2026 observation. 11 businesses appeared above it in that same observation.
  1. #1 Pet Evolution - St. Cloud, MN - Grooming | Self-Wash | Healthy Food | Mobile Nail Trim
  2. #2 Karma's Paw Spa
  3. #3 Lucky Dog Pet Grooming
  4. #4 Pet Fresh Dog Wash
  5. #5 Purrfect Paws Pet Spa
  6. #6 La Dee Dogs
  7. #7 KNOTTY Paws
  8. #8 Pet Supplies Plus Waite Park
  9. #9 Oh Fur Cute
  10. #10 Petco Grooming
  11. #11 PetSmart
Why This Business Differs Online

Buzzy Bees Pet Spa is 25 points above the measured market median for content coverage (25 versus 0). Its local visibility score is 20 points below the measured market median (45 versus 65). Observed review volume is 15 versus a market median of 154.5; this is a volume comparison, not a service-quality assessment. First measured action: Review the measured local-search visibility gap.[1][2][3]

Largest Observable Opportunity: Review the measured local-search visibility gap[1][2]
#13
4.9(862 Google listing reviews)
2145 Nolte Rd, St Cloud, FL 34772, USA (407) 593-1415 Official Website
50.34 / 100
Overall NextDoorScore Score
Observable digital search authority benchmark
Vs Market Median: -12.47 points
Market Position: 23.33th percentile
Local Visibility
70
+5 vs market median
Technical SEO
33.33
-50 vs market median
Content Coverage
0
0 vs market median
Review Volume
862
+694.5 vs median (154.5)
Strongest Observed Advantage
Reviews: +15.32 above market median (97.82 vs 82.5)[1][2]
Largest Observed Gap
Technical SEO: -50 below market median (33.33 vs 83.33)[1][2]
Lilly pups boutique was observed at position #13 for the "pet grooming in in St. Cloud, MN" search during SEOuP's September 29, 2026 observation. 12 businesses appeared above it in that same observation.
  1. #1 Pet Evolution - St. Cloud, MN - Grooming | Self-Wash | Healthy Food | Mobile Nail Trim
  2. #2 Karma's Paw Spa
  3. #3 Lucky Dog Pet Grooming
  4. #4 Pet Fresh Dog Wash
  5. #5 Purrfect Paws Pet Spa
  6. #6 La Dee Dogs
  7. #7 KNOTTY Paws
  8. #8 Pet Supplies Plus Waite Park
  9. #9 Oh Fur Cute
  10. #10 Petco Grooming
  11. #11 PetSmart
  12. #12 Buzzy Bees Pet Spa
Why This Business Differs Online

Lilly pups boutique is 15.32 points above the measured market median for reviews (97.82 versus 82.5). Its technical seo score is 50 points below the measured market median (33.33 versus 83.33). Observed review volume is 849 versus a market median of 154.5; this is a volume comparison, not a service-quality assessment. First measured action: Add clear primary headings on sampled pages.[1][2][3]

Largest Observable Opportunity: Add clear primary headings on sampled pages[1][2]
#14
5.0(3 Google listing reviews)
320 2nd St S, Waite Park, MN 56387, USA (320) 251-4459 Official Website
55.17 / 100
Overall NextDoorScore Score
Observable digital search authority benchmark
Vs Market Median: -7.64 points
Market Position: 30th percentile
Local Visibility
35
-30 vs market median
Technical SEO
83.33
0 vs market median
Content Coverage
0
0 vs market median
Review Volume
3
-151.5 vs median (154.5)
Strongest Observed Advantage
Entity Consistency: +16.67 above market median (50 vs 33.33)[1][2]
Largest Observed Gap
Local Visibility: -30 below market median (35 vs 65)[1][2]
Why This Business Differs Online

PetSmart Grooming is 16.67 points above the measured market median for entity consistency (50 versus 33.33). Its local visibility score is 30 points below the measured market median (35 versus 65). Observed review volume is 3 versus a market median of 154.5; this is a volume comparison, not a service-quality assessment. First measured action: Review the measured local-search visibility gap.[1][2][3]

Largest Observable Opportunity: Review the measured local-search visibility gap[1][2]
#15
4.3(6 Google listing reviews)
3807 W St Germain St, St Cloud, MN 56301, USA (320) 333-6288
Local Visibility
65
0 vs market median
Technical SEO
Insufficient data
Insufficient data vs market median
Content Coverage
Insufficient data
Insufficient data vs market median
Review Volume
6
-148.5 vs median (154.5)
Strongest Observed Advantage
Balanced with market baselines
Largest Observed Gap
Local Profile: -33.33 below market median (66.67 vs 100)[1][2]
Why This Business Differs Online

Grooming by matt's local profile score is 33.33 points below the measured market median (66.67 versus 100). Observed review volume is 6 versus a market median of 154.5; this is a volume comparison, not a service-quality assessment. First measured action: Connect the official website to the local profile.[1][2][3]

Largest Observable Opportunity: Connect the official website to the local profile[1][2]
71 / 100
Overall NextDoorScore Score
Observable digital search authority benchmark
Vs Market Median: +8.19 points
Market Position: 83.33th percentile
Local Visibility
25
-40 vs market median
Technical SEO
100
+16.67 vs market median
Content Coverage
50
+50 vs market median
Review Volume
0
+1,393.5 vs median (154.5)
Strongest Observed Advantage
Content Coverage: +50 above market median (50 vs 0)[1][2]
Largest Observed Gap
Local Visibility: -40 below market median (25 vs 65)[1][2]
Why This Business Differs Online

PETCO, Eau Claire is 50 points above the measured market median for content coverage (50 versus 0). Its local visibility score is 40 points below the measured market median (25 versus 65). Observed review volume is 1548 versus a market median of 154.5; this is a volume comparison, not a service-quality assessment. First measured action: Review the measured local-search visibility gap.[1][2][3]

Largest Observable Opportunity: Review the measured local-search visibility gap[1][2]
#17
4.7(81 Google listing reviews)
1031 Exchange Pl Ste 106, St Cloud, FL 34769, USA (407) 498-4497 Official Website
45.5 / 100
Overall NextDoorScore Score
Observable digital search authority benchmark
Vs Market Median: -17.31 points
Market Position: 10th percentile
Local Visibility
60
-5 vs market median
Technical SEO
33.33
-50 vs market median
Content Coverage
0
0 vs market median
Review Volume
81
-73.5 vs median (154.5)
Strongest Observed Advantage
Balanced with market baselines
Largest Observed Gap
Technical SEO: -50 below market median (33.33 vs 83.33)[1][2]
Why This Business Differs Online

Cat & Dog by Pawdini Grooming Spot's technical seo score is 50 points below the measured market median (33.33 versus 83.33). Observed review volume is 81 versus a market median of 154.5; this is a volume comparison, not a service-quality assessment. First measured action: Review missing canonical tags on sampled pages.[1][2][3]

Largest Observable Opportunity: Review missing canonical tags on sampled pages[1][2]
57.77 / 100
Overall NextDoorScore Score
Observable digital search authority benchmark
Vs Market Median: -5.04 points
Market Position: 36.67th percentile
Local Visibility
57.5
-7.5 vs market median
Technical SEO
66.67
-16.66 vs market median
Content Coverage
25
+25 vs market median
Review Volume
820
+663.5 vs median (154.5)
Strongest Observed Advantage
Content Coverage: +25 above market median (25 vs 0)[1][2]
Largest Observed Gap
Entity Consistency: -33.33 below market median (0 vs 33.33)[1][2]
Why This Business Differs Online

Granite City Pet Hospital is 25 points above the measured market median for content coverage (25 versus 0). Its entity consistency score is 33.33 points below the measured market median (0 versus 33.33). Observed review volume is 818 versus a market median of 154.5; this is a volume comparison, not a service-quality assessment. First measured action: Add accessible business contact information.[1][2][3]

Largest Observable Opportunity: Add accessible business contact information[1][2]
#19
4.6(249 Google listing reviews)
955 40th Ave NE, Sauk Rapids, MN 56379, USA (320) 252-2844 Official Website
29.88 / 100
Overall NextDoorScore Score
Observable digital search authority benchmark
Vs Market Median: -32.93 points
Market Position: 3.33th percentile
Local Visibility
10
-55 vs market median
Technical SEO
0
-83.33 vs market median
Content Coverage
0
0 vs market median
Review Volume
249
+91.5 vs median (154.5)
Strongest Observed Advantage
Reviews: +3.38 above market median (85.88 vs 82.5)[1][2]
Largest Observed Gap
Technical SEO: -83.33 below market median (0 vs 83.33)[1][2]
Why This Business Differs Online

Sam & Danni's Pet Resort is 3.38 points above the measured market median for reviews (85.88 versus 82.5). Its technical seo score is 83.33 points below the measured market median (0 versus 83.33). Observed review volume is 246 versus a market median of 154.5; this is a volume comparison, not a service-quality assessment. First measured action: Review missing canonical tags on sampled pages.[1][2][3]

Largest Observable Opportunity: Review missing canonical tags on sampled pages[1][2]
63.86 / 100
Overall NextDoorScore Score
Observable digital search authority benchmark
Vs Market Median: +1.05 points
Market Position: 56.67th percentile
Local Visibility
52.5
-12.5 vs market median
Technical SEO
83.33
0 vs market median
Content Coverage
25
+25 vs market median
Review Volume
0
+144.5 vs median (154.5)
Strongest Observed Advantage
Content Coverage: +25 above market median (25 vs 0)[1][2]
Largest Observed Gap
Local Visibility: -12.5 below market median (52.5 vs 65)[1][2]
Why This Business Differs Online

Companions Animal Hospital is 25 points above the measured market median for content coverage (25 versus 0). Its local visibility score is 12.5 points below the measured market median (52.5 versus 65). Observed review volume is 299 versus a market median of 154.5; this is a volume comparison, not a service-quality assessment. First measured action: Review the measured local-search visibility gap.[1][2][3]

Largest Observable Opportunity: Review the measured local-search visibility gap[1][2]

Who Has the Advantage? Factor Leaderboards

Independent rankings for each measured search factor within this snapshot. Ranks reflect observable digital data, not an endorsement.

Service × Location Content Detection Matrix

Observed coverage of essential service and location content on sampled official websites.

Detected Content CheckPet Evolution - St. Cloud, MN - Grooming | Self-Wash | Healthy Food | Mobile Nail TrimLa Dee DogsBuzzy Bees Pet SpaPetco GroomingGranite City Pet HospitalSam & Danni's Pet ResortCat & Dog by Pawdini Grooming SpotLucky Dog Pet GroomingKNOTTY PawsPet Fresh Dog WashGrooming by mattLilly pups boutiquePETCO, Eau ClaireKarma's Paw SpaPetSmartPetSmart GroomingPet Supplies Plus Waite ParkCompanions Animal HospitalOh Fur CutePurrfect Paws Pet Spa
Service content
15 measured
✗ Not detected[1]—✗ Not detected[1]✗ Not detected[1]✗ Not detected[1]✗ Not detected[1]✗ Not detected[1]—✗ Not detected[1]✗ Not detected[1]—✗ Not detected[1]✗ Not detected[1]✗ Not detected[1]—✗ Not detected[1]—✗ Not detected[1]✗ Not detected[1]✗ Not detected[1]
Location content
15 measured
✓ Detected[1]—✓ Detected[1]✓ Detected[1]✓ Detected[1]✗ Not detected[1]✗ Not detected[1]—✗ Not detected[1]✓ Detected[1]—✗ Not detected[1]✓ Detected[1]✗ Not detected[1]—✗ Not detected[1]—✓ Detected[1]✗ Not detected[1]✗ Not detected[1]
Service and location coverage
15 measured
✗ Not detected[1]—✗ Not detected[1]✗ Not detected[1]✗ Not detected[1]✗ Not detected[1]✗ Not detected[1]—✗ Not detected[1]✗ Not detected[1]—✗ Not detected[1]✗ Not detected[1]✗ Not detected[1]—✗ Not detected[1]—✗ Not detected[1]✗ Not detected[1]✗ Not detected[1]
Relevant FAQs
15 measured
✓ Detected[1]—✗ Not detected[1]✓ Detected[1]✗ Not detected[1]✗ Not detected[1]✗ Not detected[1]—✗ Not detected[1]✗ Not detected[1]—✗ Not detected[1]✓ Detected[1]✗ Not detected[1]—✗ Not detected[1]—✗ Not detected[1]✗ Not detected[1]✗ Not detected[1]

Snapshot Provenance & Methodology Disclosure

Snapshot ID: c6a2fb51-258c-43d4-91a3-80f05eb1f641 · Scoring Cutoff (asOf): 2026-09-29 01:15 UTC · Published: 2026-09-29 01:15 UTC · Methodology Version: 1.1.0

This comparison is a published, immutable snapshot. Scores evaluate observable digital search signals (local visibility, website accessibility, service content, and reviews) and do not evaluate physical craftsmanship, licensing, or safety.

View Full Methodology Weights & Scoring Rules
Methodology Factor Weights:
  • Local Visibility (20%): Verified local-search position and explicitly observed category, location, and service-area relevance.
  • Local Profile (15%): Measured completeness of public local-profile information.
  • Reviews (15%): Observed public rating, review volume, and review recency when measured.
  • Technical SEO (20%): Explicitly measured website accessibility, metadata, indexability, and technical checks.
  • Content Coverage (15%): Detected relevant service, local, and supporting content within the sampled website.
  • Entity Consistency (15%): Explicit cross-source consistency checks and detected business identity information.
Scoring Rules:
  • Scores describe observable digital signals, not workmanship, customer service, licensing, safety, or business quality.
  • Each factor is the arithmetic mean of its measured signals on a 0–100 scale. Signal coverage is shown separately; absent or unavailable signals are never zeroes.
  • The overall score is the weighted mean of all six factors and is unavailable until every factor has at least one measured signal. Factor coverage can differ across businesses.
  • Only attributable observations at or before the fixed asOf date, no more than 90 days old, and not expired at asOf are scored. The latest observation for a signal controls its availability.
  • Boolean checks score 100 for true and 0 for false. Rating scores rating / 5 × 100. Review volume scores min(100, log10(count + 1) / 3 × 100), a disclosed saturation benchmark of 999 reviews, not a quality assessment.
  • Review recency scores exp(-days / 180) × 100. Verified local-search rank scores max(0, 1 - (rank - 1) / 20) × 100; discovery-list order is never a search rank.
  • Measured percentages are used directly. Broken-link count scores 100 only for an explicitly measured zero, otherwise 0. Scores and statistics round to two decimals.
  • Market statistics exclude unavailable values. Midrank percentile = 100 × (number below + half the number tied) / measured sample size; an all-tied sample is at the 50th percentile.
  • Opportunities describe measured gaps, not estimated traffic or revenue. Missing observations never create an opportunity. Raw observations, source references, and dates remain visible.
  • Observed Google position is the 1-based order returned by the configured Google Places text search for a specific query, location, and observation time. It is not a universal or permanent Google rank. SEOuP stores Place IDs and its own audit observations; Google listing fields are a short-lived display cache with required attribution.